Insights

Premium Product Appeal Boston Whaler's reputation for building high-quality, unsinkable boats with innovative foam-cored construction positions it as a premium brand in the offshore and recreational boat market, offering opportunities to target affluent consumers and luxury charter services.

Global Market Presence The company's wide distribution network and recent product launches at major boat shows highlight its active international reach, with potential sales expansion through partnerships with dealers and distributors in emerging markets and regions with growing recreational boating interests.

Operational Restructuring The upcoming closure of the Palm Coast plant and a planned reduction of 300 jobs indicate a strategic shift that could open opportunities for sales of new manufacturing equipment, technology upgrades, or alternative supply chain solutions tailored to the company's evolving needs.

Innovative New Models Recent launches of the 330 Outrage and 290 Outrage demonstrate Boston Whaler's focus on high-performance, modern recreational boats, creating prospects to upsell marine accessories, electronics, and customization packages to new boat buyers.

Digital and Marketing Strategy The company's use of digital tools such as Reddit Ads, WordPress, and cloud platforms indicates an openness to expanding digital marketing efforts, providing avenues for targeted advertising, lead generation, and enhanced brand engagement in the premium boating segment.

Boston Whaler Tech Stack

Boston Whaler uses 8 technology products and services including Reddit Ads, Siemens NX, Cloudflare, and more. Explore Boston Whaler's tech stack below.

  • Reddit Ads
    Advertising
  • Siemens NX
    Cad & Graphics
  • Cloudflare
    Content Management System
  • WordPress
    Content Management System
  • Microsoft PowerPoint
    Editors
  • Font Awesome
    Font Scripts
  • Modernizr
    Javascript Libraries
  • Microsoft Azure
    Platform As A Service

Media & News

Boston Whaler's Email Address Formats

Boston Whaler uses at least 2 format(s):
Boston Whaler Email FormatsExamplePercentage
First.Last@whaler.comJohn.Doe@whaler.com
74%
FLast@whaler.comJDoe@whaler.com
15%
Last@whaler.comDoe@whaler.com
11%
First.Last@bostonwhaler.comJohn.Doe@bostonwhaler.com
78%
First@bostonwhaler.comJohn@bostonwhaler.com
11%
FLast@bostonwhaler.comJDoe@bostonwhaler.com
6%
First_Last@bostonwhaler.comJohn_Doe@bostonwhaler.com
5%

Frequently Asked Questions

Where is Boston Whaler's headquarters located?

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Boston Whaler's main headquarters is located at 100 Whaler Way Edgewater, Florida 32141 United States. The company has employees across 2 continents, including North AmericaEurope.

What is Boston Whaler's official website and social media links?

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Boston Whaler's official website is bostonwhaler.com and has social profiles on LinkedIn.

How much revenue does Boston Whaler generate?

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As of March 2026, Boston Whaler's annual revenue is estimated to be $131M.

What is Boston Whaler's SIC code NAICS code?

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Boston Whaler's SIC code is 3732 - Boat Building and Repairing NAICS code is 31-33 - Manufacturing.

How many employees does Boston Whaler have currently?

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As of March 2026, Boston Whaler has approximately 453 employees across 2 continents, including North AmericaEurope. Key team members include Chief Executive: P. G.Vice President Of Sales, Marketing & Customer Service-Retired 2020: J. V.President: L. S.. Explore Boston Whaler's employee directory with LeadIQ.

What industry does Boston Whaler belong to?

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Boston Whaler operates in the Manufacturing industry.

What technology does Boston Whaler use?

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Boston Whaler's tech stack includes Reddit AdsSiemens NXCloudflareWordPressMicrosoft PowerPointFont AwesomeModernizrMicrosoft Azure.

What is Boston Whaler's email format?

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Boston Whaler's email format typically follows the pattern of First.Last@whaler.com. Find more Boston Whaler email formats with LeadIQ.

When was Boston Whaler founded?

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Boston Whaler was founded in 1958.

Boston Whaler

ManufacturingFlorida, United States201-500 Employees

For more than 50 years, Boston Whaler has been building superior quality, unsinkable sport fishing, pleasure and yacht tender boats. Founded in 1958 and headquartered in Edgewater, FL, the company’s unique foam-cored construction process contributes not only unsurpassed flotation, but also superior ride characteristics and durability. The current product line ranges from 11 to 42 feet and is distributed around the world by a network of exceptional dealers. For more information about The Unsinkable Legend™, please visit www.bostonwhaler.com. Boston Whaler is owned by Brunswick Corporation, the largest marine manufacturer in the world.

Section iconCompany Overview

Headquarters
100 Whaler Way Edgewater, Florida 32141 United States
SIC Code
3732 - Boat Building and Repairing
NAICS Code
31-33 - Manufacturing
Founded
1958
Employees
201-500

Section iconFunding & Financials

  • $250M$500M

    Boston Whaler's revenue is estimated to be in the range of $250M$500M

Section iconFunding & Financials

  • $250M$500M

    Boston Whaler's revenue is estimated to be in the range of $250M$500M

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