Insights

AI Audio Platform Bragi has evolved from hardware to an AI Audio Software Platform powered by OpenAI, presenting an opportunity to partner with brands seeking AI-powered voice assistants, premium streaming, and context-aware controls integrated into consumer audio products.

OEM Partnerships Recent and ongoing partnerships with Stingray for TuneIn integration and OpenAI collaboration indicate a strong channel strategy with OEMs and media brands, suggesting potential sales motions to expand more OEM collaborations across automotive, wearables, and home audio ecosystems.

IP and Innovation Bragi’s active patent posture and past legal actions against Dash charging highlight a priority on IP, creating a note of caution but also a trust signal for enterprises seeking proven, defensible audio technology and long-term licensing or collaboration agreements.

Global Market Experience With a focus on embedded systems and AI for audio, Bragi has demonstrated scale from a consumer-first brand to a software platform provider, making it a fit for global brands needing cross-border tech integration, multilingual support, and scalable AI audio services.

Financials & Growth Revenue range and modest funding level position Bragi as a growing yet lean partner for mid-market to enterprise brands looking for cost-effective AI audio capabilities, licensing opportunities, and co-development models to accelerate time-to-market.

Similar companies to Bragi

Bragi Tech Stack

Bragi uses 8 technology products and services including Hotjar, Osano, MongoDB, and more. Explore Bragi's tech stack below.

Media & News

Bragi's Email Address Formats

Bragi uses at least 4 email formats:
Bragi Email FormatsExamplePercentage
First.Last@bragi.comJohn.Doe@bragi.com
96%
Last.First@bragi.comDoe.John@bragi.com
2%
FLast@bragi.comJDoe@bragi.com
1%
First.L@bragi.comJohn.D@bragi.com
1%

Frequently Asked Questions

What is Bragi's official website and social media links?

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Bragi's official website is bragi.com and has social profiles on LinkedIn and Crunchbase.

How much revenue does Bragi generate?

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As of August 2026, Bragi's annual revenue is estimated to be $10M - $25M.

What is Bragi's SIC code and NAICS code?

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Bragi's SIC code is 7299 - Miscellaneous Personal Services, Not Elsewhere Classified and NAICS code is 5112 - Software Publishers.

How many employees does Bragi have currently?

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As of August 2026, Bragi has approximately 106 employees across 4 continents, including Europe, North America and Asia. Key team members include Ceo: N. H., Chief Product Officer - Chief Creative Officer: A. L. and Chief Strategy Officer: C. K. Explore Bragi's employee directory with LeadIQ.

What industry does Bragi belong to?

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Bragi operates in the Software Development industry.

What technology does Bragi use?

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Bragi's tech stack includes Hotjar, Osano, MongoDB, Shopify, Microsoft 365, Nagios, Adobe Creative Suite and Atlassian Confluence.

What is Bragi's email format?

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Bragi's email format typically follows the pattern of First.Last@bragi.com. Find more Bragi email formats with LeadIQ.

How much funding has Bragi raised to date?

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As of August 2026, Bragi has raised $25M in funding. The last funding round occurred on Nov 03, 2015 for $22M.

When was Bragi founded?

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Bragi was founded in 2013.
Bragi logo

Bragi

Software DevelopmentBavaria, Germany51-200 Employees

Bragi is a software development company based in Munich, Bavaria, Germany, with 51-200 employees. It originated as the inventor of the True Wireless Stereo category and is an early pioneer in smart audio. The company has shifted from hardware to software and provides brands with an AI Audio Software Platform powered by OpenAI, enabling access to AI-powered voice assistants, premium streaming services, and context-aware product controls. Bragi has more than a decade of experience in embedded systems and audio AI, and focuses on innovation and user-centered design to help partners deliver experiences to consumers worldwide. In 2025 Bragi announced a partnership with OpenAI to bring generative AI features to headphones and other audio products.

Section iconCompany Overview

Website
bragi.com
SIC Code
7299 - Miscellaneous Personal Services, Not Elsewhere Classified
NAICS Code
5112 - Software Publishers
Founded
2013
Employees
51-200

Section iconFunding & Financials

  • $25M

    Bragi has raised a total of $25M of funding over 2 rounds. Their latest funding round was raised on Nov 03, 2015 in the amount of $22M as a Series A.

  • $10M - $25M

    Bragi's revenue is estimated to be in the range of $10M - $25M

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