Sustainable Product Launches Puracy's focus on sustainable and eco-friendly products, as seen in the recent launch of the Clean Can, presents a sales opportunity to environmentally conscious consumers seeking refillable and recyclable packaging solutions.

Award-Winning Design The recognition of Puracy's sustainable packaging system with a Good Design award from Prime Studio Inc. not only enhances brand credibility but also serves as a sales leverage to attract customers looking for well-designed and eco-conscious products.

Market Gap for Natural Bug Spray The ongoing development of Puracy's Natural Bug Spray addresses a market gap for natural and chemical-free insect repellents, positioning the company to capture sales from health-conscious consumers seeking safer alternatives.

Targeting Ethical Consumer Base Puracy's commitment to ethical manufacturing practices and sustainable sourcing can be a compelling sales proposition for customers who prioritize supporting brands that align with their values and contribute to positive social and environmental impacts.

Competitive Advantage in Small Teams As a company with 2-10 employees competing against larger players like The Honest Company and Method, Puracy's agility, personalized customer service, and niche product offerings can be key selling points to target customers who value direct engagement and unique product selections.