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Brand Potential (Formerly Known as Modern Citizens) Employee Directory

Advertising ServicesEngland, United Kingdom11-50 Employees

Brand Potential, headquartered in London, is an advertising services agency formed from Modern Citizens. It describes itself as a modular operation designed to address contemporary brand challenges, drawing on creative and technology expertise from its predecessor agencies Creature London, Positive London, Positive Netherlands and DUNKD. The firm employs a small to mid-sized team and organizes its work around eight core modules to provide flexible, tailored solutions for evolving brands. By assembling the right mix of capabilities for each client, the agency aims to deliver work that is impactful, innovative, and effective, supporting growth in a fast-changing market.

The agency targets modern brands seeking end-to-end support across strategic consultancy, brand design, digital build, content creation, brand advertising, performance marketing, UX design, and data analysis and optimisation. Recent developments include Nina Goli being appointed as Head of Digital Strategy in February 2025, and the June 2025 launch of The Moonpig Strut in partnership with Moonpig.

Find Brand Potential (Formerly Known as Modern Citizens) employees' phone numbers or email addresses

Brand Potential (Formerly Known as Modern Citizens) Global Highlights

Location
Employees

Europe
26

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  • United Kingdom Of Great Britain And Northern Ireland
    26

Brand Potential (Formerly Known as Modern Citizens)'s Leadership

  • Chief Strategy Officer at Brand Potential (Formerly Known as Modern Citizens)
    T. W.
    Chief Strategy Officer
  • Head Of Project Management at Brand Potential (Formerly Known as Modern Citizens)
    A. O.
    Head Of Project Management
  • Partner at Brand Potential (Formerly Known as Modern Citizens)
    B. M.
    Partner
  • Paid Media Director at Brand Potential (Formerly Known as Modern Citizens)
    S. A.
    Paid Media Director
  • Account Director at Brand Potential (Formerly Known as Modern Citizens)
    B. T.
    Account Director
  • Accounts Director at Brand Potential (Formerly Known as Modern Citizens)
    A. B.
    Accounts Director
  • Director at Brand Potential (Formerly Known as Modern Citizens)
    D. C.
    Director
  • Finance Director at Brand Potential (Formerly Known as Modern Citizens)
    R. L.
    Finance Director

Brand Potential (Formerly Known as Modern Citizens) Employee Metrics

100%
50%
0%
2026
2025
  • Arts & Design
  • Program & Project Management
  • Accounting
  • Community & Social Services
  • Information Technology
  • Other
  • Media & Communications
  • Business
  • Sales

Contact profiles from Brand Potential (Formerly Known as Modern Citizens)

Name
Title
Contact
Location
Last Update
  • Chief Strategy Officer at Brand Potential (Formerly Known as Modern Citizens)
    T. W.
    Chief Strategy Officer
    United Kingdom, England
    Sep 07, 2026
  • Partner at Brand Potential (Formerly Known as Modern Citizens)
    B. M.
    Partner
    UNITED KINGDOM, London
    Jul 23, 2025
  • Head Of Project Management at Brand Potential (Formerly Known as Modern Citizens)
    A. O.
    Head Of Project Management
    United Kingdom, England
    Sep 09, 2025
  • Paid Media Director at Brand Potential (Formerly Known as Modern Citizens)
    S. A.
    Paid Media Director
    United Kingdom, England
    Sep 10, 2026
  • Account Director at Brand Potential (Formerly Known as Modern Citizens)
    B. T.
    Account Director
    United Kingdom
    Apr 17, 2026
  • Accounts Director at Brand Potential (Formerly Known as Modern Citizens)
    A. B.
    Accounts Director
    UNITED KINGDOM, London
    Oct 31, 2023
  • Director at Brand Potential (Formerly Known as Modern Citizens)
    D. C.
    Director
    UNITED KINGDOM, London
    May 13, 2026
  • Finance Director at Brand Potential (Formerly Known as Modern Citizens)
    R. L.
    Finance Director
    UNITED KINGDOM, London
    Oct 31, 2023
  • Senior Account Manager at Brand Potential (Formerly Known as Modern Citizens)
    H. O.
    Senior Account Manager
    United Kingdom, England
    Sep 06, 2026
  • Lead Solution Architect And Product Owner at Brand Potential (Formerly Known as Modern Citizens)
    G. B.
    Lead Solution Architect And Product Owner
    United Kingdom, England
    May 29, 2026

Frequently Asked Questions

What is Brand Potential (Formerly Known as Modern Citizens) known for?

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Brand Potential (Formerly Known as Modern Citizens) was founded in 2011 and operates in the Advertising Services industry. Explore Brand Potential (Formerly Known as Modern Citizens)'s company overview page for more information.

What is Brand Potential (Formerly Known as Modern Citizens)'s most common email format?

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Brand Potential (Formerly Known as Modern Citizens) employees' email format typically follows the pattern of First@creaturelondon.com. Trying to find reliable and up-to-date employee contact data? Find more Brand Potential (Formerly Known as Modern Citizens) email formats with LeadIQ.

How many employees does Brand Potential (Formerly Known as Modern Citizens) have currently?

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Brand Potential (Formerly Known as Modern Citizens) has approximately 17 employees as of August 2026. These team members are located across 1 continents, including Europe.

Who are Brand Potential (Formerly Known as Modern Citizens)'s key employees and leadership?

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As of August 2026, Brand Potential (Formerly Known as Modern Citizens)'s key employees include:

  • Chief Strategy Officer: T. W.
  • Head Of Project Management: A. O.
  • Partner: B. M.
  • Paid Media Director: S. A.
  • Account Director: B. T.

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