Insights

Growing Customer Base Brighthouse Financial serves over 2 million customers with a diverse portfolio of annuities and life insurance policies, indicating a strong and expanding market presence that presents opportunities to cross-sell additional financial products and services.

Innovation Focus The company is actively developing new investment solutions such as in-plan products with BlackRock, which suggests an openness to innovative offerings that could be tailored for clients seeking guaranteed income and advanced retirement strategies.

Strategic Acquisition Interest Recent reports of potential acquisitions by Aquarian Holdings and Sixth Street indicate significant market consolidation activity, presenting opportunities for sales teams to engage in strategic partnerships or to align with these upcoming ownership changes for future collaboration.

Digital Engagement Brighthouse utilizes multiple digital platforms and advanced tech stacks including SAP HANA, Azure DevOps, and social media channels, which can be leveraged to target their digital marketing efforts with tailored solutions that enhance customer engagement and operational efficiency.

Product Expansion The introduction of new riders to their insurance products demonstrates ongoing product innovation, creating opportunities to offer complementary add-ons, supplemental coverages, or personalized solutions that can further differentiate their offerings and attract new clients.

Brighthouse Financial Tech Stack

Brighthouse Financial uses 8 technology products and services including LinkedIn Ads, Blackline, SAP HANA, and more. Explore Brighthouse Financial's tech stack below.

  • LinkedIn Ads
    Advertising
  • Blackline
    Corporate Performance Management
  • SAP HANA
    Database Management
  • Azure DevOps
    Devops
  • RabbitMQ
    Software Framework
  • X-Content-Type-Options
    Web & Portal Technology
  • Google Analytics
    Web Analytics
  • Facebook
    Widgets

Media & News

Brighthouse Financial's Email Address Formats

Brighthouse Financial uses at least 1 format(s):
Brighthouse Financial Email FormatsExamplePercentage
First.Last@brighthousefinancial.comJohn.Doe@brighthousefinancial.com
70%
FLast@brighthousefinancial.comJDoe@brighthousefinancial.com
26%
F_Last@brighthousefinancial.comJ_Doe@brighthousefinancial.com
3%
Last_First@brighthousefinancial.comDoe_John@brighthousefinancial.com
1%

Frequently Asked Questions

Where is Brighthouse Financial's headquarters located?

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Brighthouse Financial's main headquarters is located at 11225 North Community House Road Charlotte, North Carolina 28277 United States. The company has employees across 5 continents, including North AmericaEuropeAsia.

What is Brighthouse Financial's phone number?

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You can contact Brighthouse Financial's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is Brighthouse Financial's stock symbol?

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Brighthouse Financial is a publicly traded company; the company's stock symbol is BHF.

What is Brighthouse Financial's official website and social media links?

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Brighthouse Financial's official website is brighthousefinancial.com and has social profiles on LinkedIn.

How much revenue does Brighthouse Financial generate?

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As of February 2026, Brighthouse Financial's annual revenue is estimated to be $3.4B.

What is Brighthouse Financial's NAICS code?

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Brighthouse Financial's NAICS code is 524 - Insurance Carriers and Related Activities.

How many employees does Brighthouse Financial have currently?

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As of February 2026, Brighthouse Financial has approximately 1.4K employees across 5 continents, including North AmericaEuropeAsia. Key team members include Chief Experience Officer: K. M.Chief Information Officer: J. H.Chief Data & Strategy Officer: P. D.. Explore Brighthouse Financial's employee directory with LeadIQ.

What industry does Brighthouse Financial belong to?

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Brighthouse Financial operates in the Insurance industry.

What technology does Brighthouse Financial use?

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Brighthouse Financial's tech stack includes LinkedIn AdsBlacklineSAP HANAAzure DevOpsRabbitMQX-Content-Type-OptionsGoogle AnalyticsFacebook.

What is Brighthouse Financial's email format?

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Brighthouse Financial's email format typically follows the pattern of First.Last@brighthousefinancial.com. Find more Brighthouse Financial email formats with LeadIQ.

When was Brighthouse Financial founded?

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Brighthouse Financial was founded in 2017.

Brighthouse Financial

InsuranceNorth Carolina, United States1001-5000 Employees

We're Brighthouse Financial. We are on a mission to help people achieve financial security.

As one of the largest providers of annuities and life insurance in the U.S., we specialize in products designed to help people protect what they’ve earned and ensure it lasts. We are built on a foundation of experience and knowledge, which allows us to keep our promises and provide the value they deserve.

We are proud to be trusted by over 2 million customers and with over 2 million annuity contracts and life insurance policies in force.

Accredited by the Better Business Bureau.

See our social media guidelines here: https://www.brighthousefinancial.com/support/social-media-guidelines

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Data as of June 30, 2022. Assets ranked by 2022 admitted assets. Best’s Review®: Top 200 U.S. Life/Health Insurers. AM Best, 2023. Brighthouse Financial, Inc. is the ultimate parent company of the Brighthouse Financial operating insurance companies.

Annuities and life insurance are issued by, and product guarantees are solely the responsibility of, Brighthouse Life Insurance Company, Charlotte, NC 28277 and, in New York only, by Brighthouse Life Insurance Company of NY, New York, NY 10017 (""Brighthouse Financial""). Variable products are distributed by Brighthouse Securities, LLC (member FINRA). All are Brighthouse Financial affiliated companies.

© 2023 Brighthouse Financial, Charlotte, NC 28277. Brighthouse Financial® and its design are registered trademarks of Brighthouse Financial, Inc. and/or its affiliates.

Section iconCompany Overview

Headquarters
11225 North Community House Road Charlotte, North Carolina 28277 United States
Phone number
Stock Symbol
BHF
NAICS Code
524 - Insurance Carriers and Related Activities
Founded
2017
Employees
1001-5000

Section iconFunding & Financials

  • $1B$10B

    Brighthouse Financial's revenue is estimated to be in the range of $1B$10B

Section iconFunding & Financials

  • $1B$10B

    Brighthouse Financial's revenue is estimated to be in the range of $1B$10B

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