Insights

Growing Route Network British Airways Holidays is expanding its routes with multiple new leisure and short-haul destinations scheduled for launch in 2026, presenting opportunities to upsell holiday packages, add-on services, and tailored travel experiences to travelers exploring these new locations.

Strong Customer Loyalty With over 91 percent of customers willing to book again and integrated loyalty features like Avios and Tier Points, there is significant potential to promote premium holiday products and exclusive offers to existing loyalty program members to increase repeat bookings and higher-margin sales.

Digital Automation Focus British Airways is investing in AI-driven automation and digital systems, opening opportunities to offer tech-enabled personalized travel solutions, virtual concierge services, and seamless booking experiences that attract tech-savvy travelers seeking convenience.

Market Position & Recognition As one of the UK's top ten most recommended brands and the seventh largest tour operator in the country, BA Holidays has a trusted brand image, which can be leveraged to cross-sell premium accommodations, exclusive packages, and value-added services to discerning travelers looking for quality and reliability.

Sustainable Tourism Potential Recognized for emerging as a 'Rising Star,' there are opportunities to promote eco-friendly or sustainable holiday options, appealing to environmentally conscious travelers and expanding the company’s market share in the growing sustainable tourism segment.

British Airways Holidays Tech Stack

British Airways Holidays uses 8 technology products and services including AWS Fargate, Adobe, SAP, and more. Explore British Airways Holidays's tech stack below.

  • AWS Fargate
    Application Development & Management
  • Adobe
    Audio, Video, Graphics
  • SAP
    Customer Relationship Management
  • Microsoft PowerPoint
    Editors
  • SuccessFactors
    Human Resource Management System
  • Angular
    Javascript Frameworks
  • scikit-learn
    Machine Learning
  • ServiceNow
    Miscellaneous

Media & News

British Airways Holidays's Email Address Formats

British Airways Holidays uses at least 1 format(s):
British Airways Holidays Email FormatsExamplePercentage
First.Last@britishairways.comJohn.Doe@britishairways.com
90%
FLast@britishairways.comJDoe@britishairways.com
8%
LastFir@britishairways.comDoeJoh@britishairways.com
1%
First.L@britishairways.comJohn.D@britishairways.com
1%

Frequently Asked Questions

Where is British Airways Holidays's headquarters located?

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British Airways Holidays's main headquarters is located at Crawley, England rh10 9xa United Kingdom. The company has employees across 5 continents, including EuropeAsiaNorth America.

What is British Airways Holidays's official website and social media links?

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British Airways Holidays's official website is britishairways.com and has social profiles on LinkedIn.

How much revenue does British Airways Holidays generate?

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As of February 2026, British Airways Holidays's annual revenue is estimated to be $1M.

What is British Airways Holidays's SIC code NAICS code?

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British Airways Holidays's SIC code is 4512 - Air Transportation, Scheduled NAICS code is 5615 - Travel Arrangement and Reservation Services.

How many employees does British Airways Holidays have currently?

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As of February 2026, British Airways Holidays has approximately 334 employees across 5 continents, including EuropeAsiaNorth America. Key team members include Head Of Commercial - Short Haul: M. P.Head Of Digital Experience: A. A.Head Of Uk Marketing: T. P.. Explore British Airways Holidays's employee directory with LeadIQ.

What industry does British Airways Holidays belong to?

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British Airways Holidays operates in the Travel Arrangements industry.

What technology does British Airways Holidays use?

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British Airways Holidays's tech stack includes AWS FargateAdobeSAPMicrosoft PowerPointSuccessFactorsAngularscikit-learnServiceNow.

What is British Airways Holidays's email format?

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British Airways Holidays's email format typically follows the pattern of First.Last@britishairways.com. Find more British Airways Holidays email formats with LeadIQ.

When was British Airways Holidays founded?

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British Airways Holidays was founded in 1955.

British Airways Holidays

Travel ArrangementsEngland, United Kingdom201-500 Employees

At British Airways Holidays our customers are at the heart of everything we do. We’re one of the UK’s leading and most trusted tour operators, providing holiday packages, hotels, car hire and experiences.

From carefully selected hotels to our 24-hour support helpline, we take every element of our customers’ holidays seriously. We offer low deposits and flexible repayments. Members of the British Airways Club can collect both Avios and Tier Points when booking their holiday, as well as using Avios as a form of payment.

Customers can choose from more than 10,500 carefully selected hotels in over 600 locations across 100 countries. Car hire, in partnership with Avis & Budget, airport transfers and sightseeing experiences can also be booked on ba.com, or by calling our destination experts. 

First established in 1955 then rebranded as British Airways Holidays in 1991, we are a wholly owned subsidiary of IAG Loyalty. 

We operate in almost 50 markets globally and we are now the UK’s sixth largest Tour Operator in the latest ATOL data published by the Civil Aviation Authority.

We’ve gathered over 500,000 verified customer reviews, and we’re delighted that over 91% of our customers would book with us again. 

We’re proud to be recognised among the UK’s top 10 most recommended brands in YouGov Plc’s 2025 rankings. Based on a year of positive Recommend scores, this reflects the trust our customers place in us - and their considered choice to share that experience with others.
 
We regularly ask our colleagues how they feel about working at British Airways Holidays and we are delighted that a high percentage say that they want to work here because of our culture and work environment and that we have a vision for the future that's easy to understand and meaningful. 

Unfortunately, we're unable to answer any specific customer service queries here. If you need to contact someone about our service or need immediate assistance, please visit ba.com/contactus

Section iconCompany Overview

Headquarters
Crawley, England rh10 9xa United Kingdom
SIC Code
4512 - Air Transportation, Scheduled
NAICS Code
5615 - Travel Arrangement and Reservation Services
Founded
1955
Employees
201-500

Section iconFunding & Financials

  • $250M$500M

    British Airways Holidays's revenue is estimated to be in the range of $250M$500M

Section iconFunding & Financials

  • $250M$500M

    British Airways Holidays's revenue is estimated to be in the range of $250M$500M

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