SmallScale, Personal Target small businesses and startups seeking ergonomic solutions; with 2-10 employees and a focus on preventing work-related injuries, Broadway Ergonomics can offer cost-effective, personalized programs and on-site or remote assessments tailored to lean teams.

Prevention Expertise Leverage the combined 30+ years of experience to position as a trusted partner for workers’ comp and safety program reductions; offer bundled services like ergonomic assessments, training, and lightweight equipment recommendations to reduce injury risk.

Digital Presence Utilize their WordPress-based platform and active online presence to upsell digital training modules, tele-ergonomics consultations, and subscription-based safety resources to both existing clients and SMB prospects.

Revenue Growth With revenue under $1M, pursue strategic partnerships with mid-market vendors or wellness programs, and explore contract-based engagements with employers seeking scalable ergonomic solutions with measurable ROI.

Competitive Positioning Highlight niche focus in wellness and fitness services with an emphasis on workplace injury prevention; differentiate from larger competitors by showcasing agility, personalized service, and proven efficacy in reducing injuries.