Insights

Digital Marketing Reach Brookdale utilizes tech tools such as AppNexus, Facebook Pixel, and Twitter for digital marketing, indicating a focus on online presence and engagement. This presents an opportunity for digital marketing services providers to offer solutions for enhancing Brookdale's online reach and customer engagement.

Revenue Growth Initiatives Despite a recent revenue drop, Brookdale is aiming for EBITDA growth in 2025. Sales professionals can target the company with solutions that align with their revenue growth strategies, such as analytics tools for optimizing revenue per available unit and operational efficiency.

Potential Board Support Brookdale is amidst a board refreshment process, presenting an opportunity for consulting firms specializing in board effectiveness and governance advisory services to offer support during this transition and potentially establish long-term relationships with the new board members.

Shareholder Communication The company is actively engaging with shareholders through proxy statements and letters, signifying a focus on transparent communication. Sales professionals can approach Brookdale with communication tools and strategies that enhance shareholder engagement and align with their messaging objectives.

Conference Participation Brookdale is participating in industry conferences like the RBC Capital Markets Global Healthcare Conference. This indicates their openness to networking and exploring new opportunities. Sales representatives can capitalize on such events by connecting with Brookdale's management to present tailored solutions and build relationships.

Brookdale Senior Living Tech Stack

Brookdale Senior Living uses 8 technology products and services including Twitter Emoji (Twemoji), Kronos, Red Hat, and more. Explore Brookdale Senior Living's tech stack below.

  • Twitter Emoji (Twemoji)
    Font Scripts
  • Kronos
    Human Resource Management System
  • Red Hat
    Operating Systems
  • PHP
    Programming Languages
  • Erlang
    Programming Languages
  • Yoast SEO
    Search Engines
  • Facebook
    Widgets
  • AddThis
    Widgets

Media & News

Brookdale Senior Living's Email Address Formats

Brookdale Senior Living uses at least 1 format(s):
Brookdale Senior Living Email FormatsExamplePercentage
First.Last@brookdale.comJohn.Doe@brookdale.com
45%
FirstLast@brookdale.comJohnDoe@brookdale.com
29%
FLast@brookdale.comJDoe@brookdale.com
25%
FirLast@brookdale.comJohDoe@brookdale.com
1%

Frequently Asked Questions

Where is Brookdale Senior Living's headquarters located?

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Brookdale Senior Living's main headquarters is located at 111 Westwood Place Brentwood, TN 37027 US. The company has employees across 6 continents, including North AmericaAsiaEurope.

What is Brookdale Senior Living's stock symbol?

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Brookdale Senior Living is a publicly traded company; the company's stock symbol is BKD.

What is Brookdale Senior Living's official website and social media links?

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Brookdale Senior Living's official website is brookdale.com and has social profiles on LinkedIn.

How much revenue does Brookdale Senior Living generate?

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As of June 2025, Brookdale Senior Living's annual revenue reached $5B.

What is Brookdale Senior Living's NAICS code?

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Brookdale Senior Living's NAICS code is 62 - Health Care and Social Assistance.

How many employees does Brookdale Senior Living have currently?

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As of June 2025, Brookdale Senior Living has approximately 20K employees across 6 continents, including North AmericaAsiaEurope. Key team members include Chief Executive Officer: C. P.Chief Executive Officer And Director: M. G.Chief Sales Officer (cso): R. W.. Explore Brookdale Senior Living's employee directory with LeadIQ.

What industry does Brookdale Senior Living belong to?

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Brookdale Senior Living operates in the Hospitals and Health Care industry.

What technology does Brookdale Senior Living use?

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Brookdale Senior Living's tech stack includes Twitter Emoji (Twemoji)KronosRed HatPHPErlangYoast SEOFacebookAddThis.

What is Brookdale Senior Living's email format?

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Brookdale Senior Living's email format typically follows the pattern of . Find more Brookdale Senior Living email formats with LeadIQ.

When was Brookdale Senior Living founded?

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Brookdale Senior Living was founded in 1978.
Brookdale Senior Living

Brookdale Senior Living

Hospitals and Health CareTennessee, United States10001+ Employees

Relationships are the heart of our culture. They help us create a sense of family among our residents, associates and patients. Integrity is our soul. It guides us to be open in our communication with each other, and it enables us to make the right decisions for the people who have entrusted us with their care. Our relationships and our integrity work together to create a positive impact in the lives of the people we touch. 

The happiness of those we serve is dependent on the happiness of our associates, so you’ll receive competitive compensation and a benefits package with additional perks designed to make you smile. The work you do will be challenging yet rewarding. But you’ll earn more than a paycheck; you can enjoy opportunities to grow your career, as well as ongoing programs catered to your health, financial, mental, and emotional needs. Most of all, we believe you can find purpose, meaning, and the chance to be a part of something bigger than yourself. 

If you want to work in an environment where you can become the best you that’s possible, join us!
www.brookdalecareers.com.

Section iconCompany Overview

Headquarters
111 Westwood Place Brentwood, TN 37027 US
Stock Symbol
BKD
NAICS Code
62 - Health Care and Social Assistance
Founded
1978
Employees
10001+

Section iconFunding & Financials

  • $1B

    Brookdale Senior Living's revenue is in the range of $1B

Section iconFunding & Financials

  • $1B

    Brookdale Senior Living's revenue is in the range of $1B

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