Insights

Growing Occupancy Brookdale has demonstrated a consistent increase in occupancy rates, reaching 82.5% in September 2025, which indicates a strong demand for senior living services and suggests opportunities to introduce enhanced healthcare or wellness solutions to support patient care and retention.

Strong Stock Performance The company's shares experienced a significant 9% rise following positive business updates, reflecting investor confidence and potential openness to strategic partnerships, joint ventures, or innovative service offerings that could further boost their market position.

Leadership Transition The recent appointment of a seasoned CEO with extensive senior living and healthcare experience signals a possible shift in strategic focus, presenting an opportunity to align product or service solutions with new leadership priorities for growth and operational excellence.

Market Presence As a major player with over 10,000 employees and substantial revenue, Brookdale offers a sizeable customer base for healthcare technology vendors, wellness programs, or operational support services tailored to large-scale senior living facilities.

Digital Engagement The company's active online presence, including participation in healthcare conferences and use of digital advertising tools, indicates openness to innovative marketing collaborations or digital health solutions that can enhance resident engagement and operational efficiency.

Brookdale Tech Stack

Brookdale uses 8 technology products and services including AppNexus, Google Ads Conversion Tracking, Adobe, and more. Explore Brookdale's tech stack below.

  • AppNexus
    Advertising
  • Google Ads Conversion Tracking
    Analytics
  • Adobe
    Audio, Video, Graphics
  • Microsoft Word
    Office Suites
  • UNIX
    Operating Systems
  • Workable
    Recruitment Marketing
  • FedEx
    Transportation And Fleet Management
  • Facebook
    Widgets

Media & News

Brookdale's Email Address Formats

Brookdale uses at least 1 format(s):
Brookdale Email FormatsExamplePercentage
First.Last@brookdale.comJohn.Doe@brookdale.com
45%
FirstLast@brookdale.comJohnDoe@brookdale.com
29%
FLast@brookdale.comJDoe@brookdale.com
25%
FirLast@brookdale.comJohDoe@brookdale.com
1%

Frequently Asked Questions

Where is Brookdale's headquarters located?

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Brookdale's main headquarters is located at 111 Westwood Place, Brentwood, TN 37027, US. The company has employees across 6 continents, including North AmericaAsiaEurope.

What is Brookdale's stock symbol?

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Brookdale is a publicly traded company; the company's stock symbol is BKD.

What is Brookdale's official website and social media links?

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Brookdale's official website is brookdale.com and has social profiles on LinkedInCrunchbase.

How much revenue does Brookdale generate?

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As of October 2025, Brookdale's annual revenue is estimated to be $5B.

What is Brookdale's NAICS code?

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Brookdale's NAICS code is 62 - Health Care and Social Assistance.

How many employees does Brookdale have currently?

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As of October 2025, Brookdale has approximately 21K employees across 6 continents, including North AmericaAsiaEurope. Key team members include Chief Executive Officer: N. S.Chief Executive Officer: C. P.Chief Executive Officer And Director: M. G.. Explore Brookdale's employee directory with LeadIQ.

What industry does Brookdale belong to?

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Brookdale operates in the Hospitals and Health Care industry.

What technology does Brookdale use?

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Brookdale's tech stack includes AppNexusGoogle Ads Conversion TrackingAdobeMicrosoft WordUNIXWorkableFedExFacebook.

What is Brookdale's email format?

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Brookdale's email format typically follows the pattern of First.Last@brookdale.com. Find more Brookdale email formats with LeadIQ.

When was Brookdale founded?

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Brookdale was founded in 1978.
Brookdale

Brookdale

Hospitals and Health CareUnited States10001+ Employees

Relationships are the heart of our culture. They help us create a sense of family among our residents, associates and patients. Integrity is our soul. It guides us to be open in our communication with each other, and it enables us to make the right decisions for the people who have entrusted us with their care. Our relationships and our integrity work together to create a positive impact in the lives of the people we touch. 

The happiness of those we serve is dependent on the happiness of our associates, so you’ll receive competitive compensation and a benefits package with additional perks designed to make you smile. The work you do will be challenging yet rewarding. But you’ll earn more than a paycheck; you can enjoy opportunities to grow your career, as well as ongoing programs catered to your health, financial, mental, and emotional needs. Most of all, we believe you can find purpose, meaning, and the chance to be a part of something bigger than yourself. 

If you want to work in an environment where you can become the best you that’s possible, join us!
www.brookdalecareers.com.

Section iconCompany Overview

Headquarters
111 Westwood Place, Brentwood, TN 37027, US
Stock Symbol
BKD
NAICS Code
62 - Health Care and Social Assistance
Founded
1978
Employees
10001+

Section iconFunding & Financials

  • $1B$10B

    Brookdale's revenue is estimated to be in the range of $1B$10B

Section iconFunding & Financials

  • $1B$10B

    Brookdale's revenue is estimated to be in the range of $1B$10B

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