Niche Construction Focus BTIS specializes in providing insurance solutions tailored specifically for the construction industry, including remodelers and artisan contractors. This targeted focus enables sales teams to identify and approach clients within this niche, showcasing customized offerings that address their unique risks and needs.

Digital Innovation With a commitment to leveraging technology such as online portals and streamlined underwriting processes, BTIS presents opportunities to market digital-first insurance products and services. Emphasizing their quick turnaround times and tech-enabled customer service can attract construction SMEs seeking efficient coverage solutions.

Expanding Product Portfolio Recent launches like general liability, expanded workers' compensation, and cyber insurance demonstrate BTIS’s efforts to diversify its product offerings. This creates cross-selling opportunities with existing clients and attracts new prospects interested in comprehensive coverage packages.

Recent Strategic Partnerships BTIS has partnered with notable insurtech and cyber providers like At-Bay and Kamillio, indicating a growth-oriented approach and openness to innovative solutions. Sales teams can leverage these collaborations to promote advanced, technology-driven insurance products to risk-conscious construction firms.

Market Potential and Growth With revenue estimates between 250 million and 500 million USD and a specialized focus on small construction businesses, BTIS presents growth opportunities in expanding its market share. Targeting small to mid-sized construction companies seeking tailored, quick-to-market insurance solutions can lead to increased engagement and sales.