New Locations Strategy Buffalo Wild Wings has been actively expanding its presence in new locations, like Fresno and Connecticut, presenting sales opportunities through partnerships and local promotions to capitalize on entering untapped markets.
Innovative Marketing Initiatives The introduction of unique initiatives like the 'Pick 6 meal deal' and the 'Sauce Gardner claw machine' demonstrate Buffalo Wild Wings' commitment to engaging with customers in creative ways, providing an avenue for sales teams to leverage these promotions for increased foot traffic and sales.
Media Recognition Impact Being recognized by ADWEEK for its Media Plan of the Year showcases Buffalo Wild Wings' effective advertising strategies. Sales teams could leverage this recognition to enhance brand credibility and drive sales growth through targeted marketing campaigns.
Product Expansion Appeal The launch of the 'Ultimate Bacon Menu' aligns with consumer trends and the upcoming football season, presenting a sales opportunity for promoting these new menu items to attract both existing and new customers, potentially increasing revenue.
Competitive Benchmarking Insights Comparing Buffalo Wild Wings to similar companies like SONIC Drive-In, Subway, and KFC, with equivalent revenue figures, can provide valuable insights into differentiating factors and competitive advantages that sales teams can leverage to attract customers seeking a sports bar dining experience.