Global Expansion Opportunities With over 37,000 locations across more than 100 countries, McDonald's continues to expand its global footprint. This presents ongoing opportunities to support international franchise growth, supply chain optimization, and localized marketing solutions.

Customer Loyalty Programs Given McDonald's focus on value meals, promotional campaigns, and long-term brand loyalty, there is potential to offer tailored customer engagement and digital marketing services to enhance repeat business and loyalty rewards.

Tech Infrastructure Upgrades McDonald's utilizes a broad tech stack including OpenTelemetry and Braze, indicating a commitment to innovative digital systems. Business development prospects include advanced analytics, AI-driven ordering, and backend integrations to improve operational efficiency.

Sustainability Initiatives As McDonald's is a major global foodservice retailer, opportunities exist for sustainability-focused suppliers or technology providers targeting eco-friendly packaging, energy-efficient equipment, or waste reduction programs to support their environmental goals.

Financial and Employee Engagement With strong revenue streams and a massive workforce of over one million employees, there is scope for HR and financial solutions providers to assist with workforce management, payroll, and employee engagement programs, particularly to enhance operational resilience in diverse markets.