Expanding Product Line Burst Oral Care has been consistently launching new products, such as BURSTkids Oral Probiotics, Pro Sonic Toothbrush, Curve Sonic Toothbrush, and Expanding Black Juniper Berry Floss. These new offerings provide sales professionals with opportunities to introduce diverse oral care solutions to customers and potentially upsell existing clients.
Strategic Partnerships By partnering with organizations like the Call of Duty Endowment (C.O.D.E.), Burst Oral Care has shown an affinity for collaborations. Business development professionals can leverage these partnerships to tap into new customer segments, create co-branded products, and enhance brand visibility, ultimately driving sales growth.
Growing Subscriber Base With hundreds of thousands of subscribers and a network of over 35,000 dental professionals recommending Burst products, there is a solid foundation for sales development representatives to target both individual consumers and professional networks. Leveraging this loyal customer base can lead to increased sales conversions and brand advocacy.
Industry Recognition Burst Oral Care's innovative approach to sonic oral care has garnered recognition in the industry, as evidenced by the launch of products like the Curve Sonic Toothbrush and the use of advanced technologies like charcoal nano-particle embedded bristles. Sales professionals can highlight these accolades to build credibility, differentiate the brand, and attract new customers.
Strategic Board Additions The addition of key personnel, such as Allison Berardo from Goldman Sachs Growth Equity, to Burst Oral Care's board signals potential growth strategies and market expansion. Sales development representatives can leverage these strategic appointments to establish key connections, access new sales channels, and explore opportunities for partnerships or distribution agreements.