Strategic Partnerships Cannabis Now has a history of partnering with industry players (Pleasantrees, Grizzly Pine, Dr. Norms) and event organizers (SXSW Official hemp event). This indicates opportunities for co-marketing, sponsored content, affiliate arrangements, and collaborative product launches that can expand distribution and monetize editorial reach.

Multi Channel Reach With national print distribution in airports and major retailers across the US, Canada, and the UK, there is potential to sell targeted advertising packages, sponsored features, and programmatic content placements that leverage high-traffic touchpoints.

Digital & Commerce Tech stack includes WordPress, WooCommerce, Shopify, and Mailchimp, signaling readiness for scalable digital commerce and subscription models. Sales opportunities exist in premium digital content, merchandise, and event tickets or access passes integrated with e-commerce flows.

Industry Position As a cannabis media brand with a proven track record and involvement in manufacturing/creative partnerships, there is room to offer B2B services such as branded content production, influencer/ambassador programs, and sponsorships for cannabis brands seeking media amplification.

Growth Signals Past funding milestones and growth activities (seed financing, asset investments) suggest an openness to strategic partnerships and capital-efficient collaborations. This creates opportunities for joint ventures, sponsorships, and exclusive content licensing deals to unlock new revenue streams.