Fundraising Growth CAPSA demonstrates strong fundraising and community engagement with events and a substantial revenue footprint. A CRM enabled fundraising platform with recurring giving, online donations, and event management could boost donor retention and sponsorship revenue, integrated with WordPress and Office 365. Services to offer include CRM integration or migration, payment processing, email marketing automation, and donor analytics dashboards.

Security & Cloud CAPSA relies on AWS and Office 365 to host confidential client data, creating a need for robust security and business continuity. A managed security and backup service, with disaster recovery planning and vulnerability management, can protect sensitive information and reassure partners and funders. Additional value includes ongoing monitoring, training, and cost optimization for cloud resources.

Partnership Enablement CAPSA has active partnerships with local banks and universities, indicating appetite for corporate engagement. Propose sponsorship program development, corporate social responsibility strategy consulting, co branded campaigns, and a partner reporting package to demonstrate social impact and attract ongoing funding. Offer event sponsorship ecosystems and partner led volunteer programs.

Marketing Analytics CAPSA already leverages Google Analytics and site optimization tools, presenting an opportunity to expand analytics for program outcomes and fundraising ROI. An advanced analytics and marketing automation package can improve targeted outreach, SEO, content strategy, and reporting to funders. Include dashboards, KPI tracking, and integration with fundraising tools.

Impact & Grants Measured impact is key for grant funding and donor trust. Propose grant management and impact measurement solutions, including outcomes dashboards, grant ready reporting templates, and support for grant writing and compliance. This can increase grant success rates and unlock more unrestricted funding.