Insights

Quality leadership Care Initiatives operates in skilled nursing, hospice, independent living and rehabilitation services with a focus on quality of life and compassionate, individualized care, presenting a sales opportunity to align products and services with residents’ wellbeing and family outcomes.

Awards credibility Multiple AHCA/NCAL quality awards (Bronze and Silver) across several facilities signal a commitment to high standards, offering a doorway to partner with Care Initiatives on technology, training, and quality improvement initiatives.

Growth through hiring With 501-1000 employees and a claim that over 3,000 people choose to work there, there is ongoing onboarding and training needs, suggesting opportunities for HR tech, onboarding platforms, shift scheduling, and workforce engagement solutions.

Digital enablement A tech stack that includes Microsoft 365 Copilot, Drupal and modern digital tools indicates openness to digital transformation, enabling cross-site collaboration, patient-facing portals, and secure digital workflows.

Market positioned Revenue in the 100M-250M range with a network of facilities across Iowa and related services positions Care Initiatives as a mid-market partner for scaled healthcare IT, analytics, managed services, and modernization programs aligned with long-term care trends.

Similar companies to Care Initiatives

Care Initiatives Tech Stack

Care Initiatives uses 8 technology products and services including TikTok, Microsoft 365 Copilot, Drupal, and more. Explore Care Initiatives's tech stack below.

TikTok
Audio, Video, Graphics
Microsoft 365 Copilot
Communication And Collaboration
Drupal
Content Management System
Digital Wallet
E-commerce
SHRM-CP
Human Resources
Modernizr
Javascript Libraries
Microsoft Word
Office Suites
Pantheon
Platform As A Service

Media & News

Care Initiatives's Email Address Formats

Care Initiatives uses at least 1 format(s):

Care Initiatives Email Formats	Example	Percentage
FLast@careinitiatives.org	JDoe@careinitiatives.org	95%
First.Last@careinitiatives.org	John.Doe@careinitiatives.org	2%
FirstLast@careinitiatives.org	JohnDoe@careinitiatives.org	2%
LFirst@careinitiatives.org	DJohn@careinitiatives.org	1%

Frequently Asked Questions

What is Care Initiatives's phone number?

You can contact Care Initiatives's main corporate office by phone at

+1-515-224-****

. For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is Care Initiatives's official website and social media links?

Care Initiatives's official website is careinitiatives.org and has social profiles on LinkedIn.

How much revenue does Care Initiatives generate?

As of August 2026, Care Initiatives's annual revenue is estimated to be $100M - $250M.

What is Care Initiatives's NAICS code?

Care Initiatives's NAICS code is 62 - Health Care and Social Assistance.

How many employees does Care Initiatives have currently?

As of August 2026, Care Initiatives has approximately 827 employees across 3 continents, including North AmericaEuropeAfrica. Key team members include Chief Financial Officer: J. C.Chief Financial Officer: L. D.Chief Administrative Officer: S. M.. Explore Care Initiatives's employee directory with LeadIQ.

What industry does Care Initiatives belong to?

Care Initiatives operates in the Hospitals and Health Care industry.

What technology does Care Initiatives use?

Care Initiatives's tech stack includes TikTokMicrosoft 365 CopilotDrupalDigital WalletSHRM-CPModernizrMicrosoft WordPantheon.

What is Care Initiatives's email format?

Care Initiatives's email format typically follows the pattern of FLast@careinitiatives.org. Find more Care Initiatives email formats with LeadIQ.

When was Care Initiatives founded?

Care Initiatives was founded in 1989.

Care Initiatives

Q: What is Care Initiatives's official website and social media links?

Care Initiatives's official website is careinitiatives.org. Care Initiatives has social profiles on LinkedIn.

Q: How many employees does Care Initiatives have currently?

Care Initiatives has approximately 827 employees.

Q: What technology does Care Initiatives use?

Care Initiatives's tech stack includes Varnish, Facebook Pixel, Google Drive, HIPAA, SQL.

Q: What is Care Initiatives's NAICS code?

Care Initiatives's NAICS code is 62 (Health Care and Social Assistance).

Hospitals and Health CareIowa, United States501-1000 Employees

Care Initiatives is a mid-sized health care provider based in West Des Moines, Iowa, offering a continuum of senior care services. The organization provides skilled nursing and hospice care as well as independent living, assisted living, and rehabilitation therapy, focusing on helping people regain independence and navigate health transitions while maintaining a high quality of life.

The company emphasizes investing in its team members as essential to delivering consistent, high-quality care. It serves residents and patients across multiple locations, caring for more than 2,500 individuals. In 2025, Care Initiatives earned the Bronze - Commitment to Quality Award from the American Health Care Association and National Center for Assisted Living, indicating external recognition of its quality efforts.