Insights

Quality Recognition Care Initiatives has demonstrated a strong commitment to quality care, evidenced by multiple awards from the American Health Care Association including the Bronze - Commitment to Quality Award in 2025 and the Silver - Achievement in Quality Award in 2024. This focus on quality positions the company as a reliable partner for solutions that enhance care standards and resident satisfaction.

Expansion of Staff Training The launch of a 12-location pilot program for Certified Nursing Assistant staff development indicates a focus on workforce training and retention. Sales opportunities may exist for workforce management, training technology platforms, and skills development solutions aligned with their emphasis on staff excellence.

Technological Infrastructure Care Initiatives utilizes a modern tech stack including cloud services and security protocols, signaling openness to innovative, scalable technology solutions. This creates potential for vendors offering healthcare IT, security, and care management systems to establish partnerships.

Market Position and Growth With a revenue range of 100 to 250 million and serving over 2,500 residents, Care Initiatives is a significant player in long-term care and hospice services within the region. There are opportunities for expansion support, equipment, and service solutions tailored to mid-sized healthcare providers.

Leadership and Strategic Focus Recent leadership changes, including new board appointments and recognition of staff contributions, reflect a strategic focus on governance and organizational growth. Solutions that support leadership development, staff engagement, and operational excellence could align well with their ongoing initiatives.

Care Initiatives Tech Stack

Care Initiatives uses 8 technology products and services including Google Hosted Libraries, Open Graph, CookieYes, and more. Explore Care Initiatives's tech stack below.

  • Google Hosted Libraries
    Content Delivery Network
  • Open Graph
    Content Management System
  • CookieYes
    Cookie Compliance
  • Mailgun
    Email
  • Modernizr
    Javascript Libraries
  • Amazon ALB
    Load Balancers
  • Pantheon
    Platform As A Service
  • HSTS
    Security

Media & News

Care Initiatives's Email Address Formats

Care Initiatives uses at least 1 format(s):
Care Initiatives Email FormatsExamplePercentage
FLast@careinitiatives.orgJDoe@careinitiatives.org
95%
First.Last@careinitiatives.orgJohn.Doe@careinitiatives.org
2%
FirstLast@careinitiatives.orgJohnDoe@careinitiatives.org
2%
LFirst@careinitiatives.orgDJohn@careinitiatives.org
1%

Frequently Asked Questions

Where is Care Initiatives's headquarters located?

Minus sign iconPlus sign icon
Care Initiatives's main headquarters is located at 1611 West Lakes Parkway West Des Moines, Iowa 50266 United States. The company has employees across 3 continents, including North AmericaAsiaEurope.

What is Care Initiatives's phone number?

Minus sign iconPlus sign icon
You can contact Care Initiatives's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is Care Initiatives's official website and social media links?

Minus sign iconPlus sign icon
Care Initiatives's official website is careinitiatives.org and has social profiles on LinkedIn.

What is Care Initiatives's NAICS code?

Minus sign iconPlus sign icon
Care Initiatives's NAICS code is 62 - Health Care and Social Assistance.

How many employees does Care Initiatives have currently?

Minus sign iconPlus sign icon
As of March 2026, Care Initiatives has approximately 794 employees across 3 continents, including North AmericaAsiaEurope. Key team members include Chief Executive Officer: M. B.Chief People Officer: S. R.Chief Nursing Officer: J. V.. Explore Care Initiatives's employee directory with LeadIQ.

What industry does Care Initiatives belong to?

Minus sign iconPlus sign icon
Care Initiatives operates in the Hospitals and Health Care industry.

What technology does Care Initiatives use?

Minus sign iconPlus sign icon
Care Initiatives's tech stack includes Google Hosted LibrariesOpen GraphCookieYesMailgunModernizrAmazon ALBPantheonHSTS.

What is Care Initiatives's email format?

Minus sign iconPlus sign icon
Care Initiatives's email format typically follows the pattern of FLast@careinitiatives.org. Find more Care Initiatives email formats with LeadIQ.

When was Care Initiatives founded?

Minus sign iconPlus sign icon
Care Initiatives was founded in 1989.

Care Initiatives

Hospitals and Health CareIowa, United States501-1000 Employees

Care Initiatives offers skilled nursing and hospice care, independent living and assisted living care and rehabilitation therapy services. We help people gain their independence and achieve a high quality of life. Care Initiatives is committed to celebrating life and helping those in our care live life to the fullest.

Our Team Members
At Care Initiatives we know and understand that the key to the highest quality and best care is by investing in our team members. 

Our Locations
Care Initiatives proudly provides quality care to more than 2,500 skilled nursing, assisted living and independent living residents and hospice patients.

Our Mission
Improving quality of life for our residents, patients and their families during life’s health transitions through compassionate individualized care.

Join a Team That Cares
See why more than 3,000 people choose to work at Care Initiatives. We’re committed to providing quality care and quality careers!

Section iconCompany Overview

Headquarters
1611 West Lakes Parkway West Des Moines, Iowa 50266 United States
Phone number
NAICS Code
62 - Health Care and Social Assistance
Founded
1989
Employees
501-1000

Section iconFunding & Financials

  • $100M$250M

    Care Initiatives's revenue is estimated to be in the range of $100M$250M

Section iconFunding & Financials

  • $100M$250M

    Care Initiatives's revenue is estimated to be in the range of $100M$250M

Ready to create more pipeline?

Get a demo and discover why thousands of SDR and Sales teams trust
LeadIQ to help them build pipeline confidently.

© LeadIQ, Inc. All rights reserved.