Small Firm, Broad Reach CB&P is a Raleigh-based boutique communications and PR firm with a fifteen-year track record, offering strategic marketing, public affairs, social media management, and video production. This combination positions them to upsell integrated services to existing clients and cross-sell to partners seeking local/statewide impact.

Evergreen Program Producer With over 820 episodes of NC SPIN produced and airing statewide, CB&P demonstrates strong capabilities in media production and distribution. This presents a recurring revenue opportunity through expanded show sponsorships, licensing, or co-produced content for advertisers seeking broad reach.

Tech-Enabled Ops The tech stack includes cloud hosting and web technologies with AWS and various frontend libraries, indicating capacity for scalable marketing campaigns, data-driven analytics, and secure content delivery. Offer modernization or analytics services to optimize client campaigns and measurement.

Local Government Alignment CB&P focuses on connecting NC businesses and organizations with state leaders and policy framing. This suggests sales opportunities with local government contractors, civic organizations, and public affairs clients seeking strategic communications and crisis management services.

Growth Profile Fit Revenue is reported between one and ten million, and competitors span large media groups. CB&P can be positioned as a high-value, cost-effective alternative for mid-market advertisers needing personalized attention, with potential partnerships or white-label services to expand service offerings for mid-market clients.