Strategic Partnerships Cashflows has recently partnered with major players like Mastercard, expanding its payment solutions offering. This opens up opportunities to leverage these partnerships for cross-selling and upselling services to a wider range of merchants.

New Service Launch The introduction of Cashflows Advance, enabling eligible merchants to access funding without fixed monthly repayments, presents a unique selling point to attract new businesses looking for flexible financing options. Sales teams can capitalize on this innovative service to target specific merchant segments.

Tech Integration Opportunities With key integrations like Visa and CyberSource to enhance payment authorizations and support international payments, Cashflows provides a tech-savvy platform for merchants. Sales development representatives can highlight these integrations to showcase the seamless payment experience and attract businesses seeking efficient payment processing solutions.

Developer Portal Launch The launch of the Cashflows Developer Portal indicates a commitment to innovation and customization. Sales professionals can position this offering as a unique advantage, appealing to tech-oriented businesses looking to integrate bespoke payment solutions into their platforms.

Competitive Analysis By comparing Cashflows to similar companies like PayPal, Braintree, and Stripe, sales teams can identify gaps in the market and tailor their pitches to highlight Cashflows' unique value propositions. Emphasizing Cashflows' personalized approach to payment solutions can help sales representatives differentiate the company from competitors.