Retail Technology Leader CDK Global is a leading provider of retail technology and SaaS solutions for dealers and auto manufacturers, serving nearly 15,000 retail locations in North America. This market presence provides a significant sales opportunity for engaging with a large network of potential clients.
Market Demand for Cybersecurity Solutions Recent cyber attack incidents and lawsuits against CDK Global highlight the growing need for robust cybersecurity solutions in the automotive industry. This presents a sales opportunity for offering cybersecurity services to dealerships seeking to enhance their data protection measures.
Focus on Data Security The challenges CDK Global faced related to data security practices and electronic information transfers emphasize the importance of secure data management solutions. Sales representatives can leverage these concerns to offer data security products to mitigate risks for dealerships and manufacturers.
Workplace Inclusivity and Culture CDK Global's recognition as a Best Workplace for Women underscores its commitment to inclusivity and employee well-being. This positive workplace culture can be leveraged as a selling point to attract dealerships looking to partner with companies promoting diversity and employee-friendly policies.
Competition and Differentiation By understanding CDK Global's competitors like FIS Global and Cox Automotive, sales professionals can tailor their pitches to highlight CDK's unique selling points and competitive advantages in the software development industry. Effective differentiation strategies can help secure new clients and retain existing ones.
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$1B
501$100M$1B
8K$1B
679$1B
201$50M$100M
483$50M$100MCDK Global uses 8 technology products and services including Reddit Ads, Calm, ADP, and more. Explore CDK Global's tech stack below.
| CDK Global Email Formats | Percentage |
| First.Last@cdk.com | 88% |
| First_Last@cdk.com | 8% |
| First.Middle@cdk.com | 1% |
| Last.First@cdk.com | 1% |
| LastF@cdk.com | 1% |
| LastFi@cdk.com | 1% |
| FLast@cdkglobal.com | 97% |
| First.Last@cdkglobal.com | 3% |
| FLast@digitalmotorworks.com | 64% |
| Last@digitalmotorworks.com | 19% |
| LastF@digitalmotorworks.com | 12% |
| LF@digitalmotorworks.com | 4% |
| First_L@digitalmotorworks.com | 1% |
Software DevelopmentTexas, United States5001-10000 Employees
CDK Global is a leading provider of retail technology and software as a service (SaaS) solutions that help dealers and auto manufacturers run their businesses more efficiently, drive improved profitability and create frictionless purchasing and ownership experiences for consumers. Today, CDK serves nearly 15,000 retail locations in North America.
Company Overview
Funding & FinancialsCDK Global's revenue is in the range of $1B
Funding & FinancialsCDK Global's revenue is in the range of $1B
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