Insights

Industry Diversification CEA supplies equipment across multiple industries including construction, agriculture, government, defense, waste management, mining, and civil works, indicating a broad market scope ripe for tailored solutions and cross-industry equipment packages.

Global Distributorship With over 70 dealer outlets and 5 branches, CEA's extensive distribution network offers opportunities to expand sales in regional markets and strengthen relationships with existing dealers for new product introductions.

Strategic Partnerships Recent cooperation agreements and governance improvements suggest CEA may be open to strategic collaborations and joint ventures that can enhance its product offerings and access to emerging markets or innovative technologies.

Financial Growth Revenue estimates between 10M to 25M and recent financial disclosures show a growth-oriented company with room to increase sales through expanded product lines, value-added services, or entering new industry segments.

Technology Integration CEA employs a range of online and enterprise technologies including Shopify and SEO tools, presenting opportunities to leverage digital channels for targeted outreach, customer engagement, and streamlining sales processes.

CEA Tech Stack

CEA uses 8 technology products and services including RSS, oEmbed, Shopify, and more. Explore CEA's tech stack below.

  • RSS
    Content Management System
  • oEmbed
    Dev Tools
  • Shopify
    E-commerce
  • Google Fonts API
    Font Scripts
  • Yoast SEO
    Search Engines
  • reCAPTCHA
    Security
  • Timesheets
    Time Tracking
  • Piwik PRO Core
    Web Analytics

Media & News

CEA's Email Address Formats

CEA uses at least 2 format(s):
CEA Email FormatsExamplePercentage
FLast@ecel.comJDoe@ecel.com
88%
First.Last@ecel.comJohn.Doe@ecel.com
12%
First.Last@cea.net.auJohn.Doe@cea.net.au
100%

Frequently Asked Questions

Where is CEA's headquarters located?

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CEA's main headquarters is located at 6 Skyline Crescent Lot Horningsea Park, New South Wales 2171 Australia. The company has employees across 6 continents, including OceaniaEuropeSouth America.

What is CEA's stock symbol?

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CEA is a publicly traded company; the company's stock symbol is CEA.

What is CEA's official website and social media links?

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CEA's official website is cea.net.au and has social profiles on LinkedIn.

What is CEA's NAICS code?

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CEA's NAICS code is 333 - Machinery Manufacturing.

How many employees does CEA have currently?

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As of June 2026, CEA has approximately 256 employees across 6 continents, including OceaniaEuropeSouth America. Key team members include Chief Executive Officer: H. T.Chief Information Officer: R. M.Chief Operations Officer: G. C.. Explore CEA's employee directory with LeadIQ.

What industry does CEA belong to?

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CEA operates in the Machinery Manufacturing industry.

What technology does CEA use?

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CEA's tech stack includes RSSoEmbedShopifyGoogle Fonts APIYoast SEOreCAPTCHATimesheetsPiwik PRO Core.

What is CEA's email format?

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CEA's email format typically follows the pattern of FLast@ecel.com. Find more CEA email formats with LeadIQ.

When was CEA founded?

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CEA was founded in 1981.

CEA

Machinery ManufacturingNew South Wales, Australia201-500 Employees

CEA is an Australian machinery distributor that represents capital equipment brands such as SANY, Atlas Copco, JCB, Ditch Witch, and Dynapac. It serves industries including construction, agriculture, government, defence, waste management, mining, and civil works, providing sales, parts, and service nationwide. Headquartered in Horningsea Park, New South Wales, the privately owned company operates through multiple branches and an extensive dealer network across Australia.

CEA emphasizes the importance of relationships with communities, customers, dealers and employees as a driver of shared success. It is part of the CFC Group of Companies.

Section iconCompany Overview

Headquarters
6 Skyline Crescent Lot Horningsea Park, New South Wales 2171 Australia
Website
cea.net.au
Stock Symbol
CEA
NAICS Code
333 - Machinery Manufacturing
Founded
1981
Employees
201-500

Section iconFunding & Financials

  • $10M$25M

    CEA's revenue is estimated to be in the range of $10M$25M

Section iconFunding & Financials

  • $10M$25M

    CEA's revenue is estimated to be in the range of $10M$25M

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