Legacy and Reach Independent agency with a long history (founded 1931) and two regional locations in Lawrence, KS and Gladstone, MO, indicating established local market presence and potential cross-sell opportunities across commercial and personal lines.

Diversified Product Suite Offers both commercial property & casualty and employee benefits, plus personal lines (auto, home, umbrella, boat, life, health, dental, long term care), suggesting opportunities to bundle multiple lines for existing clients and expand wallet share.

Mid Market Focus Revenue in the typical mid-range for regional agencies and a workforce of 51-200 employees, signaling potential for scalable mid-market service offerings, risk management programs, and group employee benefits for growing businesses nearby.

Tech and Marketing Utilizes common web and social technologies (Office 365, Google libraries, Facebook integrations) which can be leveraged for digital outreach, lead generation, and virtual policy servicing to improve efficiency and client engagement.

Talent Network Recent hires noted in 2020 and 2022 reflect ongoing talent acquisition; position CEK to target growth-focused businesses for referral partnerships, embedded risk advisory services, and cross-sell opportunities through a strong local professional network.