Strategic Partnerships CertifID has formed strategic partnerships with key players in the real estate and financial industry, such as KHS Title Company, Canadian Imperial Bank of Commerce, and Wheatland Title. Leveraging these partnerships can open doors for cross-selling opportunities and expanding market reach.
Innovative Product Launches CertifID's launch of PayoffProtect, a mortgage payoff fraud protection product, showcases the company's dedication to innovation and addressing evolving industry needs. Sales teams can capitalize on these new product offerings to attract customers seeking advanced security solutions.
Significant Equity Funding With recent equity funding rounds totaling $33.5 million, including investments from Canadian Imperial Bank of Commerce and Arthur Ventures, CertifID has the financial backing to scale operations and invest in sales and marketing efforts. This financial stability positions the company as a reliable partner for long-term sales engagements.
Market Leadership CertifID is positioned as the nation's leading wire fraud prevention solution, setting the company apart from competitors in the industry. Sales teams can leverage CertifID's market reputation and brand authority to establish trust and credibility with potential clients.
Targeted Marketing Technology CertifID utilizes advanced marketing technologies such as Linkedin Ads, Facebook Pixel, and Google Ads Conversion Tracking to drive targeted and data-driven sales campaigns. Leveraging these tech tools can help sales development representatives to reach the right audience and maximize conversion rates.