Recognition Leverage Certified NETS has earned notable industry recognition in 2026, including CRN MSP 500 Security MSP 100 and the 2026 MSPs to Watch list. Use these accolades to validate credibility in outreach and justify premium security services to potential clients seeking trusted MSP partnerships.

SMB Focus The firm targets small to mid-sized businesses in the St. Louis metro area, emphasizing responsive and proactive technology services with a personal touch. Position security and managed services as cost-effective, scalable solutions for growing SMBs needing reliable support and hands-on engineers.

Security Emphasis Industry placement in computer and network security combined with notable MSP recognition suggests a strong security offering. Cross-sell services such as threat monitoring, incident response, and compliance support to potential clients upgrading from basic IT to security-focused managed services.

Tech Stack Fit Use of AWS, DigitalOcean, WordPress, Shopify, Microsoft 365, and analytics tooling indicates potential needs for cloud security, backup, data protection, and web/application security assessments for e-commerce and SMB websites.

Growth Signals Revenue range ($1M-$10M) and expansion through nominations for industry awards signal growth trajectory. Pursue mid-market prospects seeking scalable MSPs with recognized performance, and offer tiered security and managed services to expand wallet share.