Expanding Partnerships Chicory has actively expanded beyond the open web to grocery and meal planning apps, including partnerships with MyFitnessPal, Listonic, and OurGroceries. This presents a sales opportunity to deepen integrations with grocery and recipe platforms to unlock contextually relevant ad placements in shopping and meal planning moments.

Retail Network The platform powers 70+ leading retailers through direct integrations and strategic retail media partnerships. A sales focus can target retailers and CPG brands seeking contextually relevant, full-funnel advertising to influence discovery, consideration, and conversion at critical shopping moments.

Video Commerce Chicory recently launched shoppable, contextually relevant video ads, positioning it to monetize video inventory with direct shopper actions. This creates an opportunity to upsell brands on video-first campaigns that tie product discovery to in-video commerce.

Category Synergy With Midwest Dairy and other CPG collaborations, Chicory demonstrates effective moment-based campaigns in food and meal planning contexts. Target opportunities include dairy, grocery staple categories, and meal solution brands looking to connect ingredients with everyday shopping decisions.

Global Footprint Adjustment Recent office consolidations in the UK and Northern Europe signal a strategic refocus. Opportunities may exist to reconnect with European advertisers or to position Chicory as a cost-effective, scalable context ad partner for brands expanding into European marketplaces.