Strong Industry Recognition Choice Solutions has received multiple awards and recognitions, such as being named the ControlUp Drive DX Partner of the Year in 2024 and 2025, and a Citrix Preferred Services Partner. This indicates a high level of expertise and trusted partnerships, making the company a reliable partner for clients seeking proven IT solutions.

Expanding Cloud and Data Protection Services Recent partnerships with Rubrik and cloud-focused clients like Drake University suggest a strategic shift towards comprehensive data protection, cloud migration, and disaster recovery solutions. Targeting organizations aiming to modernize legacy systems and enhance data security presents a significant sales opportunity.

Focus on Digital Employee Experience Recognition from ControlUp highlights Choice Solutions' expertise in digital experience management. Companies investing in digital workplace productivity and employee experience management tools could be prime prospects for tailored IT consulting and managed services.

Growing Market Footprint With a customer base spanning over 750 companies across 45 states and revenues between 50 to 100 million dollars, there is clear market penetration and growth potential. Targeting mid-sized organizations looking for secure, scalable IT solutions can yield additional sales opportunities.

Strategic Technology Stack Utilization of leading tools such as Microsoft 365, Atlassian Jira, Juniper Networks, and ConnectWise Automate indicates a focus on modern, integrated IT environments. Offering customized integrations, automation, and security enhancements for clients using similar tech stacks could open new sales channels.