Unified Branding Post-merger with Relevance Lab, there is a unified brand and single go-to-market approach focused on digital transformation, cloud, automation, and data-driven solutions. This presents an opportunity to offer cross-sell and bundled services to existing clients under one brand.

Geographic Expansion Recent expansion indicators include open offices in Canada and broader North America presence. Target expansion opportunites with mid-market and enterprise clients seeking nearshore delivery and regional support.

Automation Focus Strength in automation and RPA related solutions, evidenced by past launches such as an online RPA ROI Calculator. Develop value-led sales plays around ROI, cost savings, and faster time-to-value for business processes.

Partner Excellence Recognized as a partner with multiple technology ecosystems (Red Hat Ready, UiPath Gold Partner, Liferay Marketing Excellence). Leverage co-sell motions and joint go-to-market with ecosystem partners to access new accounts.

Mid-market Target Revenue range and employee size place the company in the mid-market segment. Build targeted messaging for IT services and consulting needs such as cloud migration, digital transformation, and data-driven analytics for mid-sized enterprises.