Market Focus The university operates in higher education with a Christ-centered approach and a mix of on-campus and online programs, including nearly 40 online programs. This suggests potential for digital marketing services, online program enrollment automation, and CRM enhancements tailored to faith-based institutions.

Financial Signals Revenue is in the $10M–$25M range with 201–500 employees, indicating a mid-sized institution that may be seeking scalable tech, student experience platforms, analytics, and compliance tools to optimize operations and fundraising efforts.

Technology Opportunities Tech stack includes cloud, analytics, marketing automation, and e-commerce tools (Google Cloud, Microsoft Clarity, Simpli.fi, Shopify, WP Engine). There is room to propose integrated analytics, website optimization, and data-driven enrollment campaigns compatible with existing platforms.

Growth & Expansion Recent leadership changes in athletics and academic departments imply active organizational development. This opens opportunities for partnership in athletics software, event management, and student engagement platforms to support new hires and program launches.

Closure Risk Public update notes indicate closure in July 2024, signaling high-risk factors for continuity and institutional reassessment. Sales conversations should emphasize transition-ready IT solutions, continuity planning, and services that support post-closure wind-down, archiving, and alumni engagement if applicable.