Nimble Specialist One-person shop offering marketing, public relations, and advertising strategy provides highly flexible, cost-effective partnership options for SMBs. Position for retainer or project-based engagements and potential as a fractional CMO or outsourced marketing lead.

Regional Focus Strong West Michigan footprint with hospitality, travel and diverse consumer sectors. Target local hotels, attractions, retailers and service providers needing integrated marketing support and copywriting services.

Agency Collaboration Existing collaboration with Preston Media enables scaled campaigns and broader service delivery. Pitch as an integrated partner capable of filling gaps in agency teams with contract copywriting and strategic marketing leadership.

Tech Capabilities Modern tech stack including Microsoft 365, Google Cloud, OpenResty and Nginx supports remote collaboration, content operations, and scalable web projects. Upsell digital services such as website optimization, SEO-ready copy, and managed content workflows.

Vertical Experience Experience across pet care, dermatology, automotive, retail, non-profit and more. Use as a differentiator with vertical-specific case studies and templates to win mid-market clients in targeted sectors.