Independent scale EMA is a leading independent agency with a focus on B2B and consumer advertising, digital and relationship marketing, suggesting opportunities to position EMA for mid-market clients seeking independent counsel and integrated campaigns.

Award momentum Recent recognition across healthcare, program marketing and ANA categories demonstrates EMA’s credibility and effectiveness, offering a sales angle to prospective clients seeking proven results and award-winning campaigns.

Healthcare footprint Multiple Healthcare Advertising Awards wins in 2022 indicate strengths in healthcare communications and patient-focused campaigns, presenting cross-sell potential to health systems, pharma marketing and patient outreach initiatives.

Digital capabilities Tech stack includes digital advertising platforms and web technologies (Sizmek, Meta Ads Manager, EPiServer, JavaScript, HTML5, Python), signaling readiness for data-driven campaigns and modernization for clients needing digital transformation.

Leadership expansion Recent leadership hires in PR, public affairs, and operations suggest a growth trajectory and potential for cross-sell to clients seeking strategic communications, public affairs expertise and scaled agency leadership support.