Rich heritage & craftsmanship Coach is a luxury brand with a rich heritage of craftsmanship, known for high-quality materials and workmanship. This legacy can be leveraged to attract customers seeking premium products and luxury experiences.

Unique American design Coach's unique American design aesthetic sets it apart in the market, offering a blend of American attitude and style. Highlighting this distinctive design approach can appeal to fashion-conscious consumers looking for something different.

Commitment to customer service With a strong commitment to customer service, Coach can differentiate itself by providing exceptional service experiences to customers. Emphasizing this aspect in sales pitches can attract loyal clientele and drive repeat business.

Competitive positioning Comparative to competitors like Louis Vuitton, Burberry, and Gucci in terms of revenue and employee size, Coach holds a strong position in the luxury fashion market. Leveraging this positioning can help in targeting customers seeking premium brands.

Tech-savvy marketing Utilizing a tech stack comprising platforms like Criteo and Glassdoor indicates a focus on tech-driven marketing strategies. Incorporating technology into sales campaigns can enhance outreach and engagement with a tech-savvy consumer base.