Insights

Multicultural Reach COCINA Media engages a global multicultural audience of over 75 million devices monthly, presenting a strong opportunity to cross-sell multilingual advertising, native content, and sponsorships to brands targeting Hispanic and diverse audiences.

Entertainment & Lifestyle Platform As a premier Latin food and lifestyle hub co-founded by a recognizable TV personality, there is potential to pitch brand partnerships, sponsored content campaigns, and experiential activations aligned with food, culture, and wellness trends.

Robust Tech Stack Leveraging Google Ads, AdSense, AWS, WordPress, WooCommerce, and analytics tools like Hotjar, COCINA is positioned to scale performance marketing partnerships, native e-commerce collaborations, and data-driven audience monetization opportunities.

Financial Scale With reported revenue in the high seven figures, there is a pathway to upsell premium media solutions, larger branded content packages, and long-term sponsorship deals to consolidate the client’s media investments across channels.

Brand & Cultural Leverage As a minority-owned media company focused on uplifting Hispanic culture, there is a clear opening to propose DEI-focused campaigns, series development, and co-branded initiatives with brands seeking authentic, culturally resonant storytelling.

Similar companies to COCINA

COCINA Tech Stack

COCINA uses 8 technology products and services including Google Ads, Google AdSense, Hotjar, and more. Explore COCINA's tech stack below.

COCINA's Email Address Formats

COCINA uses at least 1 email format:
COCINA Email FormatsExamplePercentage
First@wearecocina.comJohn@wearecocina.com
100%

Frequently Asked Questions

What is COCINA's official website and social media links?

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COCINA's official website is wearecocina.com and has social profiles on LinkedIn.

How much revenue does COCINA generate?

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As of September 2026, COCINA's annual revenue is estimated to be $250M - $500M.

What is COCINA's NAICS code?

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COCINA's NAICS code is 71 - Arts, Entertainment, and Recreation.

How many employees does COCINA have currently?

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As of September 2026, COCINA has approximately 2.4K employees across 3 continents, including North America, South America and Europe. Key team members include Chief Executive Officer: E. S., Head Of O & O And Audience Development: L. D. P. and Propietario: D. E. Explore COCINA's employee directory with LeadIQ.

What industry does COCINA belong to?

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COCINA operates in the Entertainment Providers industry.

What technology does COCINA use?

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COCINA's tech stack includes Google Ads, Google AdSense, Hotjar, Amazon Web Services, WordPress, WooCommerce, Google Workspace and Agentforce.

What is COCINA's email format?

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COCINA's email format typically follows the pattern of First@wearecocina.com. Find more COCINA email formats with LeadIQ.

When was COCINA founded?

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COCINA was founded in 2017.
COCINA logo

COCINA

Entertainment ProvidersCalifornia, United States1001-5000 Employees

COCINA Media operates as a certified minority-owned media company that reaches a global, multicultural audience across more than 75 million devices each month. The organization was established to tell stories that elevate Hispanic culture. It hosts COCINA, a Latin food and lifestyle online hub co-founded by MasterChef alum Aarón Sánchez.

The company has a proven track record in global branding and strategic initiatives. Its team develops original stories, video, and activations that resonate with audiences. Headquartered in Hawthorne, California, the business operates within the entertainment providers sector.

Section iconCompany Overview

NAICS Code
71 - Arts, Entertainment, and Recreation
Founded
2017
Employees
1001-5000

Section iconFunding & Financials

  • $250M - $500M

    COCINA's revenue is estimated to be in the range of $250M - $500M

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