Technology Adoption Coghlan Orthodontics utilizes modern digital tools such as Cloudflare, Google Plus, and various web and security technologies, indicating openness to adopting advanced online and patient engagement solutions.

Market Position With a revenue range between $1 million and $10 million and a small team of 2-10 employees, Coghlan Orthodontics presents a growth opportunity for scalable technology solutions tailored to small medical practices.

Industry Trends Being in the competitive orthodontics space alongside larger players like SmileDirectClub and Align Technology suggests potential for strategic partnerships or technology integrations to enhance patient experiences.

Growth Potential The company's modest size and revenue highlight an opportunity for sales of practice management, patient communication, or operational efficiency tools aimed at expanding mid-sized practices.

Digital Presence Active use of web-based tools and platforms indicates a focus on online marketing and patient outreach, offering prospects for digital marketing, website optimization, or patient engagement solutions.