Coherency
Market ResearchCalifornia, United States2-10 Employees
Coherency is a market research and marketing insights agency headquartered in Los Angeles, with an additional office in New York City. The firm focuses on understanding consumer behavior by combining qualitative and quantitative research to uncover the emotional drivers behind how people connect with brands, aiming to align heart and mind in decision making. Its flagship approach centers on LoveQuotient, a proprietary method that seeks to measure brand love and compatibility, diagnose opportunities, and provide predictive guidance for business decisions. The company serves a diverse client base across industries such as Media & Entertainment, Consumer Packaged Goods, Financial Services, Pharmaceutical, and Technology. Founded and led by a team that has evolved through leadership changes, Coherency operates within the market research industry to translate emotional responses into actionable insights for brand strategy and positioning.
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