Insights

Market Positioning Coles Liquor operates a vast network of over 940 retail stores complemented by online platforms, indicating significant reach within the Australian liquor retail sector and opportunities for expanding distribution channels or exclusive product offerings.

Customer Focus The company's emphasis on providing local and relevant products to promote responsible drinking aligns with growing consumer demand for tailored, ethically produced beverages, creating avenues for premium or niche product placements.

Technology Utilization With a tech stack including platforms like JSON-LD and Phenom, there is potential to further enhance e-commerce capabilities, personalized marketing, or streamline supply chain management through innovative digital solutions.

Financial Opportunities Generating between $50M and $100M in revenue, Coles Liquor is positioned as a sizable player, offering potential for strategic investments or partnerships to support store expansion, technology upgrades, or new product launches.

Recent Expansion The company's recent client acquisition with Australian Sweeper Corporation for large-scale warehouse equipment indicates ongoing operational growth, suggesting opportunities to provide logistical solutions, facility upgrades, or distribution enhancements to support their expansion goals.

Coles Liquor Tech Stack

Coles Liquor uses 8 technology products and services including StackAdapt, JSON-LD, Element UI, and more. Explore Coles Liquor's tech stack below.

  • StackAdapt
    Demand Side Platforms
  • JSON-LD
    Javascript Frameworks
  • Element UI
    Javascript Frameworks
  • jQuery
    Javascript Libraries
  • PHP
    Programming Languages
  • Phenom
    Recruitment Marketing
  • ZURB Foundation
    UI Frameworks
  • Microsoft ASP.NET
    Web Frameworks

Coles Liquor's Email Address Formats

Coles Liquor uses at least 2 format(s):
Coles Liquor Email FormatsExamplePercentage
First.Last@coles.com.auJohn.Doe@coles.com.au
93%
First.L@coles.com.auJohn.D@coles.com.au
3%
Last.First@coles.com.auDoe.John@coles.com.au
3%
First.MiddleLast@coles.com.auJohn.MichaelDoe@coles.com.au
1%
First.Last@colescareers.com.auJohn.Doe@colescareers.com.au
100%

Frequently Asked Questions

Where is Coles Liquor's headquarters located?

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Coles Liquor's main headquarters is located at 800 Toorak Road East Victoria Park, Western Australia 3123 Australia. The company has employees across 4 continents, including OceaniaAsiaNorth America.

What is Coles Liquor's official website and social media links?

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Coles Liquor's official website is colescareers.com.au and has social profiles on LinkedIn.

What is Coles Liquor's NAICS code?

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Coles Liquor's NAICS code is 44-45 - Retail Trade.

How many employees does Coles Liquor have currently?

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As of March 2026, Coles Liquor has approximately 916 employees across 4 continents, including OceaniaAsiaNorth America. Key team members include Chief Executive: C. L.Head Of Brand, Partnerships & Experiences: B. D.Head Of Commercial Strategy & Enablement: S. S.. Explore Coles Liquor's employee directory with LeadIQ.

What industry does Coles Liquor belong to?

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Coles Liquor operates in the Retail industry.

What technology does Coles Liquor use?

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Coles Liquor's tech stack includes StackAdaptJSON-LDElement UIjQueryPHPPhenomZURB FoundationMicrosoft ASP.NET.

What is Coles Liquor's email format?

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Coles Liquor's email format typically follows the pattern of First.Last@coles.com.au. Find more Coles Liquor email formats with LeadIQ.

Coles Liquor

RetailWestern Australia, Australia501-1000 Employees

Coles Liquor is the corporate home of Liquorland, one of Australia’s most trusted and recognisable drinks retailers.

As the corporate hub, Coles Liquor exists to support and enable Liquorland through shared capabilities in retail operations, merchandise and range, supply chain, digital, data and analytics, brand, media, loyalty and customer insight – creating consistency, scale and innovation across the business.

Our purpose is to help adult Australians enjoy drinks responsibly, sustainably and in the moments that matter. We are committed to responsible retailing, supporting local and relevant producers, and delivering accessible solutions that meet the diverse needs of customers and communities across Australia.

With a national network of more than 1,000 Liquorland stores and a strong online presence, Coles Liquor plays a key role in bringing great value, convenience and choice to customers nationwide – including trade and business partners.

Behind Liquorland is a passionate team focused on operational excellence, continuous improvement and creating positive experiences for both customers and team members. Together, we are shaping a responsible, customer led future for drinks retail in Australia.

For more information, visit: 
www.liquorland.com.au 
www.liquorconnection.com.au

Section iconCompany Overview

Headquarters
800 Toorak Road East Victoria Park, Western Australia 3123 Australia
NAICS Code
44-45 - Retail Trade
Employees
501-1000

Section iconFunding & Financials

  • $50M$100M

    Coles Liquor's revenue is estimated to be in the range of $50M$100M

Section iconFunding & Financials

  • $50M$100M

    Coles Liquor's revenue is estimated to be in the range of $50M$100M

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