Insights

Diverse Product Range Coles Liquor operates multiple prominent retail banners, including Liquorland, First Choice Liquor Market, and Vintage Cellars, serving a wide customer base with extensive wine, spirits, and beer selections. This multi-brand approach offers targeted opportunities to upsell or cross-promote products tailored to diverse consumer preferences.

Strong Online & Store Presence With over 940 stores and robust online platforms, Coles Liquor maintains high accessibility and convenience for customers. This broad reach creates potential for technological solutions, loyalty programs, or digital marketing campaigns to enhance customer engagement and increase sales volume.

Health & Sustainability Focus The company's purpose emphasizes responsible and sustainable drinking, indicating an openness to partnerships around health-conscious products, eco-friendly packaging, or educational initiatives, aligning with consumer trends towards wellness and sustainability.

Recent Technological Adoption Coles Liquor utilizes a variety of technology solutions, including data-driven marketing and operational tools, showcasing a modern infrastructure that can support advanced analytics, supply chain efficiencies, or customer experience platforms to further optimize retail performance.

Growing Revenue Potential With annual revenues estimated between $50M and $100M and a stable market presence in the competitive Australian retail landscape, there is significant opportunity for business partners offering innovative solutions in inventory management, logistics, or sales enhancement services to tap into this market segment.

Coles Liquor Tech Stack

Coles Liquor uses 8 technology products and services including StackAdapt, JSON-LD, Element UI, and more. Explore Coles Liquor's tech stack below.

  • StackAdapt
    Demand Side Platforms
  • JSON-LD
    Javascript Frameworks
  • Element UI
    Javascript Frameworks
  • jQuery
    Javascript Libraries
  • PHP
    Programming Languages
  • Phenom
    Recruitment Marketing
  • ZURB Foundation
    UI Frameworks
  • Microsoft ASP.NET
    Web Frameworks

Coles Liquor's Email Address Formats

Coles Liquor uses at least 2 format(s):
Coles Liquor Email FormatsExamplePercentage
First.Last@coles.com.auJohn.Doe@coles.com.au
93%
First.L@coles.com.auJohn.D@coles.com.au
3%
Last.First@coles.com.auDoe.John@coles.com.au
3%
First.MiddleLast@coles.com.auJohn.MichaelDoe@coles.com.au
1%
First.Last@colescareers.com.auJohn.Doe@colescareers.com.au
100%

Frequently Asked Questions

Where is Coles Liquor's headquarters located?

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Coles Liquor's main headquarters is located at 800 Toorak Rd, Hawthorn East, Victoria 3123, AU. The company has employees across 3 continents, including OceaniaNorth AmericaAsia.

What is Coles Liquor's official website and social media links?

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Coles Liquor's official website is colescareers.com.au and has social profiles on LinkedIn.

What is Coles Liquor's NAICS code?

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Coles Liquor's NAICS code is 44-45 - Retail Trade.

How many employees does Coles Liquor have currently?

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As of October 2025, Coles Liquor has approximately 891 employees across 3 continents, including OceaniaNorth AmericaAsia. Key team members include Chief Executive: C. L.Head Of Commercial Strategy & Enablement: S. S.Head Of Customer Strategy, Loyalty & Insights: S. R.. Explore Coles Liquor's employee directory with LeadIQ.

What industry does Coles Liquor belong to?

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Coles Liquor operates in the Retail industry.

What technology does Coles Liquor use?

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Coles Liquor's tech stack includes StackAdaptJSON-LDElement UIjQueryPHPPhenomZURB FoundationMicrosoft ASP.NET.

What is Coles Liquor's email format?

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Coles Liquor's email format typically follows the pattern of First.Last@coles.com.au. Find more Coles Liquor email formats with LeadIQ.
Coles Liquor

Coles Liquor

RetailAustralia501-1000 Employees

Coles Liquor is a trusted retailer with three iconic trading banners, Liquorland, First Choice Liquor Market and Vintage Cellars.

Our purpose is to help adult Australians lead happier and healthier lives by drinking in a responsible and sustainable way.

As a drinks specialist, Coles Liquor hosts an extensive range of wines, spirits and beers and we are passionate about providing customers with local and relevant products.

Our knowledgeable Team Members serve customers through our network of more than 940 stores and ultra-convenient online sites, delivering on our commitment to provide accessible drink solutions for every occasion.

For more information on our brands, visit :
www.liquorland.com.au
www.firstchoiceliquor.com.au
www.vintagecellars.com.au
www.colesliquorcorporate.com.au

Section iconCompany Overview

Headquarters
800 Toorak Rd, Hawthorn East, Victoria 3123, AU
NAICS Code
44-45 - Retail Trade
Employees
501-1000

Section iconFunding & Financials

  • $50M$100M

    Coles Liquor's revenue is estimated to be in the range of $50M$100M

Section iconFunding & Financials

  • $50M$100M

    Coles Liquor's revenue is estimated to be in the range of $50M$100M

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