Out-of-Home Leader Colossal Media is the largest hand-painted mural and outdoor advertising company in the United States with nationwide reach, offering a unique premium OOH inventory that cannot be easily replicated by digital-only players.

Premium Branding Appeal Their hand-painted, photorealistic murals partnered with major brands and agencies deliver high-impact, award-winning campaigns that command premium ad placements and long dwell times, ideal for luxury, lifestyle, and experiential brands seeking memorable visibility.

Strategic Location Capability In-house real estate and acquisitions divisions scout locations across 20+ US cities, enabling targeted geographic deployments and turnkey location scoping for clients looking to expand or optimize regional campaigns.

Recent Ownership Shift Acquisition by Lamar Advertising in December 2021 positions Colossal within a larger outdoor media ecosystem, unlocking cross-sell opportunities with Lamar’s client base and expanded sales channels while potentially increasing media scale.

Revenue Scale & Partners Revenue in the mid-range of tens of millions and partnerships with agencies, museums, and entertainment brands (e.g., Crunchyroll) indicate strong potential for multi-market, multi-format campaigns and upsell of larger, multi-city murals and long-term outdoor programs.