Health literacy focus Specialize in health communication and health literacy, presenting opportunities to partner with public health organizations, patient education initiatives, and health systems requiring clear, accessible materials.

Strategic partnerships Strong past collaboration with CDC Foundation and major agencies suggests a path to pursue larger, multi-agency campaigns and integrated marketing programs for health equity initiatives.

Small team agility Small firm size implies high responsiveness and customizable service but may require scalable offerings or partnerships to handle larger client engagements or peak workloads.

Digital and data capabilities Proficiency in Drupal, WordPress, IBM SPSS and analytics tools enables data-driven content development, audience research, and measurable health outcomes—selling points for clients needing evaluation and optimization.

Revenue potential Reported revenue in the upper mid-market range indicates potential for expanding existing accounts, cross-selling services to similar public health clients, and pursuing grant-funded or contract-based opportunities.