Small to mid-market Target CDI as a high value partner for small to mid-sized trade shows and private events, leveraging their 2-10 employee base and long-standing family operation to position as a flexible, cost-effective exhibit solution provider.

Full service depth Leverage CDI’s end-to-end capabilities including design, fabrication, graphics, I&D labor, logistics, storage, and show services to cross-sell comprehensive exhibit programs to existing clients and nearby event organizers seeking turnkey solutions.

Regional proximity Capitalize on CDI’s Pittsburgh area footprint to win regional accounts from nearby manufacturers, associations, and venues; emphasize quick turnarounds, on-site support, and local knowledge for rebooking and referrals.

Growth story Position CDI’s 36-year legacy and second-generation leadership as a differentiator to larger firms; offer partnership programs, case studies, and client references to build trust with brands seeking stable, long-term exhibit partners.

Technology leverage Highlight CDI’s tech stack and digital capabilities such as design and production workflows, graphic production, and online asset management to upsell enhanced digital content, virtual pre-views, and streamlined project collaboration for enterprise clients.