Established Industry Presence Content That Works has a strong foothold in the media content creation industry, serving over 1,000 media outlets across the US and Canada. This extensive client base demonstrates the company's credibility and potential for expanding its offerings to new media partners seeking content solutions.
Diverse Content Capabilities With a history of producing original editorial features, native advertising, and specialty content, the company is well-positioned to offer customized content marketing services to brands and media companies looking to enhance audience engagement and revenue.
Technology-Driven Operations Utilizing a tech stack that includes Google Analytics, reCAPTCHA, Facebook Pixel, and Apache, Content That Works leverages data and web technologies for effective content distribution and audience insights, presenting opportunities for clients interested in data-driven content marketing strategies.
Revenue Growth Potential With a revenue range of 25 to 50 million dollars and a specialized niche serve, there is significant upside for sales efforts focused on expanding existing client relationships or onboarding media outlets seeking reliable content partners with proven reach.
Media Engagement Trends The company's reach of over 30 million homes per month indicates a robust audience engagement, which media and advertising companies can leverage for targeted advertising solutions or content monetization opportunities aligned with current consumer media consumption trends.