Innovative Product Line Coterie offers highly absorbent, soft-as-cashmere diapers, ergonomically designed pants, and plant-based wipes, appealing to eco-conscious parents looking for premium baby care products.

Growing Market Presence With more than 80 million diapers sold since its launch and recent accolades like being named Best New Artist at the Panhead Rolling Stone Aotearoa Awards, Coterie is gaining recognition and market share rapidly.

Recent Funding Boosts Recent financings of $34M and $23.8M showcase investor confidence in Coterie's growth potential, indicating a solid financial foundation and resources for expansion.

Strategic Marketing Initiatives Coterie's innovative campaigns like Becoming Parents and services like the SMS ordering system demonstrate a customer-centric approach, creating opportunities for targeted marketing and customer engagement.

Competitive Edge in Sustainability As a creator of high-performance, sustainable diapers and wipes, Coterie positions itself as a brand that resonates with environmentally conscious consumers, presenting a unique selling point in a competitive market.