Strong Security Focus Covata specializes in data-centric security solutions that protect sensitive information across multiple environments, including networks, cloud, and mobile devices. This focus presents opportunities to target organizations seeking comprehensive data protection and compliance solutions.

Expanding Product Capabilities Recent launches like the Enterprise Security Console and blockchain integration for SafeShare demonstrate Covata's commitment to innovative, end-to-end security tools. These developments open prospects for upselling to existing clients and attracting organizations seeking advanced security management features.

Government Client Base With over 27 government agencies using its SecureShare platform, Covata has established a foothold in the public sector, which often requires stringent security standards. This suggests a targeted approach to government and public sector entities could be fruitful for expanding sales.

Strategic Partnerships Partnerships with major technology providers like Cisco highlight Covata's integration capabilities and credibility. Leveraging or expanding these relationships could facilitate access to a broader customer base in enterprise environments.

Global Market Potential While Covata operates on a smaller scale with revenue between one to ten million dollars, its development of cross-region sales leadership and innovative solutions suggest significant growth potential. Focused outreach to mid-sized and large enterprises seeking data security could accelerate sales expansion.