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Insights

New Menu Offerings Cracker Barrel constantly introduces new menu offerings like the Bee Sting Chicken Tenders and Hashbrown Casserole Shepherd's Pie, creating sales opportunities as customers seek out these unique and exclusive dishes.

Key Personnel Changes Recent key personnel changes with the appointment of Sarah Moore as Chief Marketing Officer and CEO Julie Masino, along with board additions like Cheryl Henry, indicate a potential shift in marketing strategies and brand revitalization, opening up possibilities for collaboration and partnerships.

Strong Industry Position With revenue in the range of $1B, Cracker Barrel holds a competitive position in the restaurant industry comparable to similar companies like IHOP and Perkins American Food Co., providing an opportunity for strategic alliances or market expansion.

Tech-savvy Operations Utilizing a variety of technologies like AppNexus, Salesforce Audience Studio, and Cart Functionality, Cracker Barrel demonstrates a tech-savvy approach that can attract partnerships from tech companies looking to enhance customer experiences in the food industry.

Employee Engagement With a large workforce of over 10,000 employees, Cracker Barrel has a strong employee base that can serve as brand advocates and influencers to drive sales through word-of-mouth marketing and employee engagement programs.

Similar companies to Cracker Barrel

Cracker Barrel Tech Stack

Cracker Barrel uses 8 technology products and services including AppNexus, Varnish, Salesforce Audience Studio, and more. Explore Cracker Barrel's tech stack below.

  • AppNexus
    Advertising
  • Varnish
    Caching
  • Salesforce Audience Studio
    Customer Data Platforms
  • Cart Functionality
    E-commerce
  • OnBase
    Enterprise Content Management
  • JSS
    Javascript Frameworks
  • Mautic
    Marketing Automation
  • Airtable
    Widgets

Media & News

Cracker Barrel's Email Address Formats

Cracker Barrel uses at least 1 format(s):
Cracker Barrel Email FormatsExamplePercentage
First.Last@crackerbarrel.comJohn.Doe@crackerbarrel.com
92%
FLast@crackerbarrel.comJDoe@crackerbarrel.com
7%
F.Last@crackerbarrel.comJ.Doe@crackerbarrel.com
1%

Frequently Asked Questions

Where is Cracker Barrel's headquarters located?

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Cracker Barrel's main headquarters is located at 305 Hartmann Drive Lebanon, Tn 37090 US. The company has employees across 6 continents, including North AmericaEuropeAsia.

What is Cracker Barrel's phone number?

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You can contact Cracker Barrel's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is Cracker Barrel's stock symbol?

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Cracker Barrel is a publicly traded company; the company's stock symbol is CBRL.

What is Cracker Barrel's official website and social media links?

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Cracker Barrel's official website is crackerbarrel.com and has social profiles on LinkedIn.

How much revenue does Cracker Barrel generate?

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As of September 2024, Cracker Barrel's annual revenue reached $5B.

What is Cracker Barrel's SIC code NAICS code?

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Cracker Barrel's SIC code is 5812 - Eating Places NAICS code is 551112 - Offices of Other Holding Companies.

How many employees does Cracker Barrel have currently?

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As of September 2024, Cracker Barrel has approximately 27K employees across 6 continents, including North AmericaEuropeAsia. Key team members include Chief Executive Officer: B. H.Chief Executive Officer: B. W.Chief Marketing Officer: S. M.. Explore Cracker Barrel's employee directory with LeadIQ.

What industry does Cracker Barrel belong to?

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Cracker Barrel operates in the Restaurants industry.

What technology does Cracker Barrel use?

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Cracker Barrel's tech stack includes AppNexusVarnishSalesforce Audience StudioCart FunctionalityOnBaseJSSMauticAirtable.

What is Cracker Barrel's email format?

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Cracker Barrel's email format typically follows the pattern of . Find more Cracker Barrel email formats with LeadIQ.

When was Cracker Barrel founded?

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Cracker Barrel was founded in 1969.
Cracker Barrel

Cracker Barrel

RestaurantsTennessee, United States10001+ Employees

Cracker Barrel is a vibrant business grounded in a clear mission - Pleasing People. Our restaurant is a home-away-from-home where everyone is welcome.

Section iconCompany Overview

Headquarters
305 Hartmann Drive Lebanon, Tn 37090 US
Phone number
SIC Code
5812 - Eating Places
Stock Symbol
CBRL
NAICS Code
551112 - Offices of Other Holding Companies
Founded
1969
Employees
10001+

Section iconFunding & Financials

  • $1B

    Cracker Barrel's revenue is in the range of $1B

Section iconFunding & Financials

  • $1B

    Cracker Barrel's revenue is in the range of $1B

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