Local expertise Small, localized flooring and design retailer with a broad product offering and free design services, presenting opportunities to upsell full home makeover packages to nearby homeowners and property managers.

Design services Free design services bundled with product purchases can be leveraged to upsell premium materials, custom cabinetry, and countertops, and to cross-sell related remodeling services.

Multi-material mix Sells a range of flooring types and coatings plus cabinets and countertops, enabling cross-sell across rooms and projects, including kitchen, bath, and living spaces for renovation contractors and interior designers.

Digital footprint Presence on WordPress and Wix with eCommerce capabilities suggests potential for online quotes, virtual consultations, and targeted local advertising to drive inbound leads and online conversions.

Growth potential Revenue in the low to mid seven figures with a lean team indicates upsell opportunities with commercial clients, property managers, and trade partners in the Minneapolis area, plus expansion via partnerships with builders and remodelers.