Made in NY Leverage Cristina V’s strong local fabrication and short ordering cycle to target boutique retailers that value domestic production, custom pieces, and high-handshake service levels.

Boutique Focus With a small team and handmade, high-touch jewelry design, target specialty shops and gift stores that emphasize unique, artisanal product lines and personalized customer experiences.

Custom Capabilities Highlight custom design opportunities for retailers and shops seeking exclusive pieces, limited runs, or store-branded jewelry to differentiate their assortment.

Digital Stack Utilize existing tech stack (WordPress, WooCommerce, Magento) and email automation to pursue wholesale partnerships, creator collaborations, and targeted campaigns to small to mid-size retailers.

Growth Readiness Revenue under one million signals opportunity to scale via wholesale channels, partnerships with beauty and gift retailers, and expansion into larger regional markets while maintaining handmade quality.