Insights

Global Growth Focus Criterion Global specializes in international media planning and buying, making it a suitable partner for brands looking to expand their global footprint or improve their international advertising strategies.

Technology-Driven Strategies With a focus on Technology + Tenacity℠, the company leverages advanced tools and continuous optimization techniques, presenting opportunities to upsell innovative media solutions and data-driven marketing services.

Market Competitiveness Operating in a competitive landscape alongside major players with extensive resources, Criterion Global’s niche in focused international media planning can be promoted to smaller brands seeking boutique expertise or cost-effective global campaigns.

Growth Potential Although the company's revenue is in the $10M to $25M range, its targeted expansion efforts and specialized services position it for scaling, offering sales opportunities in strategic media technology integrations and global ad spend management.

Tech Stack Compatibility The company's use of diverse digital marketing tools, including LinkedIn Insight Tag and Microsoft Clarity, opens avenues for cross-selling advanced analytics, tracking, and optimization solutions tailored to enhance their media performance.

Similar companies to Criterion Global | International Media Buying

Criterion Global | International Media Buying Tech Stack

Criterion Global | International Media Buying uses 8 technology products and services including Site Kit, Linkedin Insight Tag, Microsoft Clarity, and more. Explore Criterion Global | International Media Buying's tech stack below.

  • Site Kit
    Analytics
  • Linkedin Insight Tag
    Analytics
  • Microsoft Clarity
    Analytics
  • oEmbed
    Dev Tools
  • WhatsApp Business
    Live Chat
  • Dart
    Programming Languages
  • Apache HTTP Server
    Web Servers
  • Hello Bar
    Widgets

Media & News

Criterion Global | International Media Buying's Email Address Formats

Criterion Global | International Media Buying uses at least 1 format(s):
Criterion Global | International Media Buying Email FormatsExamplePercentage
FLast@criterionglobal.comJDoe@criterionglobal.com
39%
Last@criterionglobal.comDoe@criterionglobal.com
16%
First.Last@criterionglobal.comJohn.Doe@criterionglobal.com
6%
FLast@criterionglobal.comJDoe@criterionglobal.com
39%

Frequently Asked Questions

Where is Criterion Global | International Media Buying's headquarters located?

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Criterion Global | International Media Buying's main headquarters is located at 121 East 24th Street 12th Floor New York, New York 10010 United States. The company has employees across 4 continents, including North AmericaEuropeAsia.

What is Criterion Global | International Media Buying's phone number?

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You can contact Criterion Global | International Media Buying's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is Criterion Global | International Media Buying's official website and social media links?

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Criterion Global | International Media Buying's official website is criterionglobal.com and has social profiles on LinkedIn.

What is Criterion Global | International Media Buying's SIC code NAICS code?

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Criterion Global | International Media Buying's SIC code is 8742 - Management Consulting Services NAICS code is 541613 - Marketing Consulting Services.

How many employees does Criterion Global | International Media Buying have currently?

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As of February 2026, Criterion Global | International Media Buying has approximately 17 employees across 4 continents, including North AmericaEuropeAsia. Key team members include Vice President Of Communications: J. C.President: I. M.Principal / Partner: K. C.. Explore Criterion Global | International Media Buying's employee directory with LeadIQ.

What industry does Criterion Global | International Media Buying belong to?

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Criterion Global | International Media Buying operates in the Advertising Services industry.

What technology does Criterion Global | International Media Buying use?

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Criterion Global | International Media Buying's tech stack includes Site KitLinkedin Insight TagMicrosoft ClarityoEmbedWhatsApp BusinessDartApache HTTP ServerHello Bar.

What is Criterion Global | International Media Buying's email format?

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Criterion Global | International Media Buying's email format typically follows the pattern of FLast@criterionglobal.com. Find more Criterion Global | International Media Buying email formats with LeadIQ.

When was Criterion Global | International Media Buying founded?

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Criterion Global | International Media Buying was founded in 2009.

Criterion Global | International Media Buying

Advertising ServicesNew York, United States11-50 Employees

Criterion Global is a strategic global growth partner, maximizing brand, martech + paid media investment for ambitious brands.  

ABOUT: 
Criterion Global uses Technology + Tenacity℠ to bridge thinking and "doing" in a complicated media marketplace. We use focused #internationalmedia planning and buying strategy to generate tangible bottom-line results. 

HOW?
As an agency, our work and culture are built on Technology + Tenacity℠. We see brand building and customer acquisition as working hand in hand to build compelling global brands. Good media strategy is never static: it is in a constant state of improvement, refinement and a continuous optimization towards the efficient frontier, where the minimum effective investment yields the highest possible return. 

Email careers@criterionglobal with your CV and a bit about yourself to join us!
#globalgrowth #paidmedia #mediabuyingexperts #globalexpansion #mediabuying

Section iconCompany Overview

Headquarters
121 East 24th Street 12th Floor New York, New York 10010 United States
Phone number
SIC Code
8742 - Management Consulting Services
NAICS Code
541613 - Marketing Consulting Services
Founded
2009
Employees
11-50

Section iconMedia & News

Section iconFunding & Financials

  • $10M$25M

    Criterion Global | International Media Buying's revenue is estimated to be in the range of $10M$25M

Section iconFunding & Financials

  • $10M$25M

    Criterion Global | International Media Buying's revenue is estimated to be in the range of $10M$25M

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