Boutique Croatian Focus Target retailers and fine-dine distributors focusing on European wines, emphasizing CPWI’s portfolio of indigenous Croatian varieties such as Plavac Mali, Posip, Teran, and Malvazija to diversify curations and guest experiences.

US Market Expansion Capitalize on CPWI’s multi-state reach indicated by online sales and presence in the US; propose partnerships with regional importers, chain retailers, and e-commerce platforms seeking authentic European premium wines.

Award Momentum Leverage TEXSOM 2025 awards for Croatian wines to drive outreach to sommeliers, chefs, and beverage directors; offer limited-time promotions or featured listings tied to award recognition.

Digital Engagement Utilize CPWI’s digital footprint and tech stack (Commerce7, WordPress, social feeds) to propose omnichannel programs, including online tastings, winery spotlights, and integrated online-to-off-trade selling kits.

Scalable Boutique Model Position CPWI as a scalable boutique importer with a lean team; target niche retailers, specialty grocers, and hospitality groups seeking curated Croatian wine programs with turnkey logistics and behind-the-counter support.