Insights

Comprehensive Service Offering Crossroads Eldercare Options provides a wide range of eldercare solutions, including memory care, assisted living, in-home care, legal and financial services, and crisis assistance. This diversity indicates opportunities to cross-sell or expand services with families seeking integrated support for multiple aspects of senior care.

Strong Community Engagement The company maintains close relationships with all senior communities in West Michigan, regularly touring properties to stay updated on availability and conditions. This proactive approach offers avenues for partnerships, referral arrangements, and joint marketing with senior living providers.

Local Market Expertise With over 13 years of local experience and a team of dedicated eldercare advisors, Crossroads has built trust within the regional network. This positioning makes them an ideal partner for companies looking to enter or expand within the West Michigan elder care market.

Tech-Enabled Outreach Utilizing multiple digital tools including WordPress, Shopify, and React indicates an active online presence and user engagement strategy. There is potential to leverage this digital footprint for targeted outreach, lead generation, and partnership marketing.

Growth Potential in Aging Market Given the aging population and increasing demand for diverse eldercare services, partnering with Crossroads can help sales teams tap into a stable and expanding market segment, presenting opportunities for service integrations, co-marketing, and referral programs with senior care providers.

Crossroads Eldercare Options Tech Stack

Crossroads Eldercare Options uses 8 technology products and services including Open Graph, Shopify, React, and more. Explore Crossroads Eldercare Options's tech stack below.

  • Open Graph
    Content Management System
  • Shopify
    E-commerce
  • React
    Javascript Frameworks
  • TweenMax
    Javascript Frameworks
  • Tawk.to
    Live Chat
  • Yoast SEO
    Search Engines
  • Bootstrap
    UI Frameworks
  • Google Analytics
    Web Analytics

Media & News

Crossroads Eldercare Options's Email Address Formats

Crossroads Eldercare Options uses at least 1 format(s):
Crossroads Eldercare Options Email FormatsExamplePercentage
First@crossroadseldercare.comJohn@crossroadseldercare.com
50%
First@crossroadseldercare.comJohn@crossroadseldercare.com
50%

Frequently Asked Questions

Where is Crossroads Eldercare Options's headquarters located?

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Crossroads Eldercare Options's main headquarters is located at 2311 East Beltline SE, Suite 103, Grand Rapids, MI 49546, US. The company has employees across 1 continents, including North America.

What is Crossroads Eldercare Options's phone number?

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You can contact Crossroads Eldercare Options's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is Crossroads Eldercare Options's official website and social media links?

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Crossroads Eldercare Options's official website is crossroadseldercare.com and has social profiles on LinkedIn.

What is Crossroads Eldercare Options's NAICS code?

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Crossroads Eldercare Options's NAICS code is 6241 - Individual and Family Services.

How many employees does Crossroads Eldercare Options have currently?

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As of October 2025, Crossroads Eldercare Options has approximately 6 employees across 1 continents, including North America. Key team members include Owner/Founder: E. E.Vice President: S. E.Office Manager: N. M.. Explore Crossroads Eldercare Options's employee directory with LeadIQ.

What industry does Crossroads Eldercare Options belong to?

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Crossroads Eldercare Options operates in the Individual and Family Services industry.

What technology does Crossroads Eldercare Options use?

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Crossroads Eldercare Options's tech stack includes Open GraphShopifyReactTweenMaxTawk.toYoast SEOBootstrapGoogle Analytics.

What is Crossroads Eldercare Options's email format?

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Crossroads Eldercare Options's email format typically follows the pattern of First@crossroadseldercare.com. Find more Crossroads Eldercare Options email formats with LeadIQ.

When was Crossroads Eldercare Options founded?

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Crossroads Eldercare Options was founded in 2012.

Crossroads Eldercare Options

Individual and Family ServicesUnited States2-10 Employees

Crossroads Eldercare Options is a 13-year-old eldercare advising agency that helps seniors and their families – completely free of charge – understand their specific options for long term care, which may include moving to a senior living community, bringing care into the home, or leaning on community resources. 

We work with ALL of the senior communities in West Michigan to ensure no option is left unexplored, regularly touring properties to stay updated on availability, cost, funding accepted, location, reputation, licensing, levels of care provided, programming changes, and more. 

Our locally-owned company and team of experienced Eldercare Advisors know firsthand the stress, confusion, and fatigue families experience when trying to understand options for their aging parents, and we are available, 7 days a week, to lead them through the senior care maze. 

	We help seniors & their families with
		○ Memory care
		○ Independent living
		○ Assisted living
		○ Nursing care
		○ In-Home care
		○ Respite care
		○ Financial benefits
		○ Legal counsel
		○ Crisis assistance
                ○ And much more!

A full list of our services and the areas we consult on can be found under the “services” section of our website. 

https://crossroadseldercare.com/how-we-help-with-senior-housing/

Section iconCompany Overview

Headquarters
2311 East Beltline SE, Suite 103, Grand Rapids, MI 49546, US
Phone number
NAICS Code
6241 - Individual and Family Services
Founded
2012
Employees
2-10

Section iconMedia & News

Section iconFunding & Financials

  • $1M

    Crossroads Eldercare Options's revenue is estimated to be in the range of $1M

Section iconFunding & Financials

  • $1M

    Crossroads Eldercare Options's revenue is estimated to be in the range of $1M

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