Strong Market Presence Crum-Halsted has a well-established client base in Illinois with a history dating back to 1924, indicating a stable and trusted local brand that can be expanded into broader markets or niche segments.

Acquisition Growth The recent acquisition by OneDigital enhances Crum-Halsted’s geographic reach and industry influence, creating opportunities to leverage their expanded network for cross-selling and strategic partnerships.

Diverse Insurance Focus Specializing in both personal and commercial insurance across various industries allows for targeted offerings to different client segments, including small and mid-sized businesses seeking risk management solutions.

Recognition & Excellence Award recognition such as the Underwriter of Merit Award and multiple Beyond the Expected awards signals high service quality and expertise, which can be highlighted in sales conversations to build credibility.

Financial Scalability With revenue estimates between $100 million and $250 million, there is significant potential to introduce tailored insurance products and technology-driven services to larger clients seeking comprehensive risk solutions.