Slope Side Advantage Being slope-side near Crystal Mountain Resort enables bundled offerings combining lodging with lift tickets and resort activities. This proximity supports co-marketing partnerships, joint seasonal packages, and cross-promotions with the Alpine Inn and Snorting Elk to boost direct bookings.

Small Team Potential With a lean 2-10 employee structure, Crystal Mountain Hotels is a prime candidate for affordable, outsourced marketing, CRM adoption, and guest-communications automation to grow direct bookings and reduce OTA reliance.

Digital Marketing Footprint They already use AppNexus, Facebook Pixel, Mailgun, and analytics tools, indicating openness to data-driven advertising and measurement. This creates opportunities to upsell a full-stack marketing solution, CRM integration, retargeting, and automated guest communications.

Diverse Revenue Streams Lodging operations plus Alpine Inn and Snorting Elk provide multiple guest touchpoints for bundled experiences, gift cards, events, and corporate bookings. Propose packaged deals (lodging + dining + events) and loyalty programs to increase average spend and repeat visits.

Partnerships & Modernization Opportunity to partner with Crystal Mountain Resort for cross-promotions, seasonal campaigns, and guest referrals, alongside tech modernization (PMS, channel manager, revenue management, CRM). Recommend a plan to pilot a joint marketing program and digital storefront.