Innovative Product Launches CSM Ingredients regularly introduces new egg reduction and ingredient solutions such as Egg 'N Easy Plus and E-free margarine, indicating a strong focus on product innovation that can appeal to bakery and food manufacturing clients seeking modern, allergen-free, or sustainable ingredients.
Sustainability Commitment The company's recent launches of egg-free and natural functional ingredients demonstrate a strategic emphasis on sustainability and clean-label products, which aligns with market trends and offers opportunities to target eco-conscious bakeries and food producers.
Research Collaborations Partnerships with academic and biotech entities like the University of Gastronomic Sciences and PoLoPo point to ongoing R&D collaborations, providing an entry point for clients interested in cutting-edge, research-backed ingredients and innovation services.
Market Expansion With recent leadership hires such as a general manager for the UK & Ireland and ongoing investments in product development, CSM Ingredients is expanding its geographic reach and customer base, creating opportunities to cross-sell new and existing ingredient solutions across diverse markets.
Digital Engagement Utilization of advanced digital tech stack, including AWS, Adobe tools, and targeted online content, signals a strong online presence that can be leveraged for targeted outreach and marketing efforts to connect with potential customers seeking innovative bakery ingredients.