Insights

Expansion in NYC Cupsworks operates a large NYC footprint with 200+ locations, presenting a clear opportunity to upsell enterprise tools, buying groups, and subscription services to a dense network of coffee shop partners.

Independent shops focus Position cupsworks as a solutions platform for independent coffee shops seeking scale advantages, offering access to tools, services, and savings that typically come with larger chains. Target outreach to shop owners looking to compete with major brands.

Digital engagement Leverage the consumer app and loyalty/payment platform to cross-sell merchant services, data insights, and targeted promotions to partner shops and their customers, increasing usage and stickiness.

Tech stack readiness With a modern tech stack (AWS, Google Cloud, Intercom, Stripe, Hotjar, Calendly, WordPress), there is an opportunity to introduce enhanced analytics, onboarding automation, and scalable integrations for new partners.

Funding and scale Current revenue range and $11M funding position cupsworks for growth initiatives, enabling premium plans for larger or multi-shop operators, as well as geographic or product line expansion beyond New York.

Similar companies to cupsworks

cupsworks Tech Stack

cupsworks uses 8 technology products and services including Hotjar, Calendly, Amazon Web Services, and more. Explore cupsworks's tech stack below.

cupsworks's Email Address Formats

cupsworks uses at least 2 email formats:
cupsworks Email FormatsExamplePercentage
First@cupsworks.comJohn@cupsworks.com
97%
First.Last@cupsworks.comJohn.Doe@cupsworks.com
3%

Frequently Asked Questions

What is cupsworks's official website and social media links?

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cupsworks's official website is cupsworks.com and has social profiles on LinkedIn and Crunchbase.

How much revenue does cupsworks generate?

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As of August 2026, cupsworks's annual revenue is estimated to be $1M - $10M.

What is cupsworks's NAICS code?

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cupsworks's NAICS code is 722 - Food Services and Drinking Places.

How many employees does cupsworks have currently?

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As of August 2026, cupsworks has approximately 76 employees across 4 continents, including North America, Asia and Europe. Key team members include Co-Founder: A. E. and Webmaster, Online Publisher, Print Editor, And Event Coordinator: E. F. Explore cupsworks's employee directory with LeadIQ.

What industry does cupsworks belong to?

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cupsworks operates in the Food and Beverage Services industry.

What technology does cupsworks use?

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cupsworks's tech stack includes Hotjar, Calendly, Amazon Web Services, WordPress, Google Workspace, Google Cloud, Intercom and Stripe.

What is cupsworks's email format?

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cupsworks's email format typically follows the pattern of First@cupsworks.com. Find more cupsworks email formats with LeadIQ.

How much funding has cupsworks raised to date?

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As of August 2026, cupsworks has raised $11M in funding. The last funding round occurred on Sep 01, 2020 for $4.7M.

When was cupsworks founded?

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cupsworks was founded in 2014.
cupsworks logo

cupsworks

Food and Beverage ServicesNew York, United States51-200 Employees

cupsworks is a mid-sized company in the Food and Beverage Services industry, based in Brooklyn, New York. It focuses on the specialty coffee sector, providing tools, services, and savings designed for independent coffee shop owners. Active across the United States, it has operated in New York since Spring 2014, with more than 200 locations in the city, making it the second-largest coffee chain after Starbucks. The organization supports small operators by offering access to resources that would normally only be available to larger corporations.

On the consumer side, cupsworks offers an app that helps people discover coffee shops nearby and includes a convenient payment platform that can reduce consumer costs for caffeine. For shop owners, the company provides buying groups that help reduce expenses on commodity items and a range of services to bolster independent storefronts. Together, these offerings place cupsworks as a platform linking local coffee shops with customers and cost-saving resources within the food and beverage services industry.

Section iconCompany Overview

NAICS Code
722 - Food Services and Drinking Places
Founded
2014
Employees
51-200

Section iconFunding & Financials

  • $11M

    cupsworks has raised a total of $11M of funding over 6 rounds. Their latest funding round was raised on Sep 01, 2020 in the amount of $4.7M as a Series A.

  • $1M - $10M

    cupsworks's revenue is estimated to be in the range of $1M - $10M

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